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Copywriting Tips - How to Get Your Customers to Take Action

 November 14, 2011 You have to ask for the sale if you want people to buy. Although it can be that simple, there are many brochures, sales letters and websites out there that aren't asking. OK, so what is a call to ..

Tips For Irresistible Email Copy

 November 13, 2011 Whatever business you have and whatever products or services you offer, you should stick to several important rules when writing email copy. Here are some tips on what it takes to write email copy ..

A Copywriting Trap to Avoid - Compost Heap Writing

 November 24, 2008 Wondering why your copy isn't selling? “Compost heap writing" is a common copywriting trap you should avoid. Here's how. Firstly, let's discuss what the “compost heap writing" syndrome ..

Copywriting Tips - Plugging Up the Holes in Your Copy

 November 20, 2008 Nobody is perfect. I am certainly far from it. I have yet to see the perfect sales letter. That's what makes us all human and that's why even the greatest sales letters don't convert at 100% or even ..

Copywriting Tips For Beginners

 November 19, 2008 Copywriting for the Internet is the process of creating copy for online use, and there are a few copywriting tips for beginners to think about. Copywriting is big business and a vital part of ..

Is SEO Copywriting Worth It?

 November 19, 2008 SEO copywriting is one of those subject that always puzzles me. As a web copywriter, I'm often approached by business owners, marketers and bloggers about SEO copywriting. My answer is always the ..

Copywriting Tips - Give Them What They Want - Not What They ..

 October 21, 2008 Copywriters discovered a long time ago that you can't sell things to people that they need. People don't know WHAT they need. Heck, sometimes I don't know what I need until somebody hits me over the ..

Guidelines to Achieve Effective Copywriting

 October 19, 2008 The internet is such a vibrant market place where marketers put up their products or services for sale online. You would have noticed online marketers pushing their products and services through ..

Your Copywriting Blog - The Fast Route to Clients and Cash

 October 18, 2008 Want a constant stream of copywriting clients? If you're advertising to get clients, you're wasting time and money. Discover the power of a blog for copywriters in this article. Firstly, let's think .

Copywriting Tips - Taking Your Prospect Through the Process

 October 08, 2008 Your sales page is like a tour map. You start the prospect off at the entrance and lead him all the way to the exit, which hopefully is the buy now button. How you get your prospect from point A to ..

Copywriting - Think Your Way to Money

 October 07, 2008 Want to make great money as a copywriter? You can, when you understand that copywriting is thinking. As an example, in this article you'll discover how to think your way to a great, top selling Web ..

Copywriting Tips - AIDA is Not Just a Broadway Play

 October 04, 2008 When I mention AIDA to a new copywriter, they tell me that they meant to see the play but never got around to it. That's when I get a good chuckle. AIDA is probably the main concept that all good ..

Copywriting - Get Excited and Sell

 September 20, 2008 Want to become an effective copywriter? Develop excitement about your product and you'll be able to sell it - enthusiasm is catching. There's an adage in copywriting that you should focus on the ..

Copywriting Tips - Being Objective About Your Copy

 September 16, 2008 One of the hardest things in the world to do is to look at something you've created and admit where you might have dropped the ball. It reminds me of a story about when I was in the songwriting ..

Copywriting Tips - Killer Headline Generation Tips

 September 13, 2008 There is a stat that I keep quoting because I want to drill it into beginning copywriters so that they get it. It is a fact that 80% of the sales that you make will come from your headline alone. Why .

How to Get Your Sales Copy Read

 September 13, 2008 You've spent countless hours crafting and honing your sales copy. You've even spent a few sleepless night over it. Wouldn't it be a waste if it isn't even read by the people you're targeting? Getting .

Copywriting Tricks - How to Double Your Money From Each Visitor

 September 10, 2008 Traffic isn't easy to get these days. That's why it's more important than ever that you are getting the absolute maximum value out of each visitor you get. The easiest way to do this is to improve ..

Double Your Profit With Killer Headlines

 September 10, 2008 The first thing you'll want to do to double your profits is construct an extremely powerful headline. You need to make sure your headline prehead and subhead are exciting enough to get people to stop .

Freelance Copywriting - Start Building Your New Career

 September 09, 2008 Want to make a six figure income from your writing? Copywriting - writing marketing and sales material for businesses - is a wonderful craft to learn. Not only can you make money almost immediately, ..

Copywriting Tips - Are You Crossing the Line of Believability?

 September 08, 2008 Believability. . . It's probably the single most important part of your sales letter. If the prospect reading it doesn't believe what you are saying, you're not going to make the sale. It's that ..

Copywriting Tips - Do You Hold Implicit Theories That ..

 September 06, 2008 Ever tried spending week or even months crafting your sales letter. . . only to discover a month after you launch that it doesn't convert? For those of you who have had it happen to you, you would ..

Copywriting Tips - The Hype Factor is the X Factor

 September 05, 2008 One of the most fascinating subjects for copywriters is the subject of hype in a sales letter. Everybody has their own definition of what hype is, which is what makes the subject so fascinating and ..

Drive Your Conversions Through the Roof Using Decoy Marketing

 September 04, 2008 Have you ever heard of decoy marketing? If not, then you want to be sit up and pay attention here because this copywriting tip will change the fate of your business for the good. I first heard of ..

Copywriting For Relationship Marketing

 September 01, 2008 Relationship marketing puts the “CUSTOM" back in customer. You would think this would be logical, but this approach seems to be a radical idea in many marketing circles these days. The focus ..

Copywriting Must Sell the Benefits

 September 01, 2008 To inform your customers of what you can offer them, you want to communicate your intentions/goods/services etc. to them. The way to accomplish that is through emotional response writing. Emotional ..

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