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 Article Directory   Author   Robert W Bradford

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Published Articles:6
Total Article Views:995 (unique visitors)
Robert W Bradford

Robert W Bradford's Articles

Articles by: Robert W Bradford

Recent Articles

Is Your Success Based on a Strategic Competency or a Strategic .

One of the difficult discussions I sometimes encounter involves strategic competencies. A strategic competency is know-how that enables you to create value for your customers in a unique way. One of ..
(July 04, 2007)
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 | Business/Strategic-Planning | Visitors: 180

Strategic Planning - Beware of Strategies You "Have To" Use

Here is a really bad idea you may hear when discussing your company's future in strategic planning: “Of course, you HAVE TO (insert strategy here) to be successful in this industry. " I've ..
(July 03, 2007)
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 | Business/Strategic-Planning | Visitors: 155

Strategic Planning - Reinvigorating Your Strategic Planning ..

After a few years of strategic planning, management teams almost always ask, “How can we put life back into our strategic planning? We've achieved great success, but we'd like to have the same ..
(June 20, 2007)
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 | Business/Strategic-Planning | Visitors: 191

Strategic Planning - What Does Your Company Mean?

Last week I had an interesting discussion with a director of Mary Kay, one of the most successful companies in the cosmetics industry. She wanted to know why it would be important for her sales reps ..
(June 17, 2007)
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 | Business/Strategic-Planning | Visitors: 140

Strategic Planning - Strategy as Direction

The word “strategic” is often mis-used, mostly because it implies both importance and intelligent analysis. There is a great deal more to strategy than these two connotations. Strategy is .
(June 14, 2007)
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 | Business/Strategic-Planning | Visitors: 163

You Get What You Measure in Strategic Planning

You may have heard this before - that you get what you measure. In business, this is definitely, true. However, in certain types of business there is SO MUCH being measured that it's sometimes ..
(June 13, 2007)
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 | Business/Strategic-Planning | Visitors: 166