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 Article Directory   Author   Peter Woodhead
 

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Published Articles:20
Total Article Views:4,688 (unique visitors)
Total Article Rank:1 /5 (1 Rating)
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Peter Woodhead
(USA)Author

Peter Woodhead's Articles

Articles by: Peter Woodhead

Recent Articles

The 3 Most Catastrophic Mistakes Information Publishers Make ..

If you would like to avoid going down that route (and I know that you would), here are the 3 most catastrophic mistakes that you can make in Information Publishing today and how you can avoid them. ..
(July 04, 2008)
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 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 135

How Advertising and Marketing Got Started

Advertising, as we know it, probably started to prosper in 1904 when John E. Kennedy gave the world that definition: Advertising is Salesmanship-in-Print. A definition that has not been bettered ..
(July 04, 2008)
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 | Business/Advertising | Visitors: 266

Build Lists and Maintain a Relationship With Your Lists Using ..

But there are a couple of huge problems with this: Firstly, if it was really that easy, then why aren't a lot more people successful. And secondly, nobody teaches this stuff so even if you get your ..
(July 05, 2008)
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 | Internet-and-Businesses-Online/List-Building | Visitors: 190

The Arrival of the Founder of Modern Day Advertising

Why is advertising so important? Because today there are no new ideas, just different angles on the original ideas. And the old ideas were the best. The early pioneers of marketing left us with ..
(July 05, 2008)
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 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 149

When Science is Applied to Advertising and Marketing

1908 Kennedy must have been a hard act to follow. But Lasker did replace him with a man who made an even greater overall contribution to the advertising world than Kennedy did. Kennedy's ..
(July 05, 2008)
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 | Business/Advertising | Visitors: 220

Study Human Psychology in Advertising and Marketing and Make ..

Knowing what makes people buy. This is probably the least understood principle in marketing. The fact is, people have been sold to by the same techniques for centuries. Why? Because human emotions ..
(July 08, 2008)
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 | Business/Marketing | Visitors: 432

Become an Information Publisher

It all starts with finding a hungry market for your product. And this can easily be accomplished with a few simple tools and accessible websites. Once this hungry market (often called a niche) has ..
(July 08, 2008)
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 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 155

A Good Letter Can Make Youre a Fortune in Direct Mail

Now we go back to Maxwell Sackheim. Sackheim is also well known for originating the “Book-of-the Month" club. So what can you learn from Sackheim's Book-of-the-Month club? More than you think. ..
(July 08, 2008)
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 | Business/Marketing-Direct | Visitors: 439

The Most Important Part of Your Copy Will Increase Your ..

We continue our tour through notable milestones in advertising history. In 1916 James Walter Thompson retires and a group of colleagues buy him out for $500,000 In the year 1917 American Association .
(July 08, 2008)
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 | Writing-and-Speaking/Copywriting | Visitors: 182

How You Can Profit From Lost Copywriting Secrets

This is the fourth article in a series about the history of advertising. The previous article outlined how marketing greats, John E. Kennedy and Claude Hopkins made their impact in the world of ..
(July 08, 2008)
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 | Writing-and-Speaking/Copywriting | Visitors: 158

Todays Direct Mail and Copywriting Geniuses

And we begin with a living legend - Ted Nicholas. Ted has probably made more money in Direct Mail than anyone else. He is a self-made millionaire and says: “The Secret to becoming a ..
(July 14, 2008)
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 | Writing-and-Speaking/Copywriting | Visitors: 215

The Internet Age As Applied to Advertising and Marketing

We continue with those marketers that have helped to make the Internet what it is today. Ken McCarthy Since its inception in 1993, Ken has been a true pioneer of the World Wide Web. He first worked .
(July 14, 2008)
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 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 127

Use Magic Words to Improve Your Sales

In the year 1937 Another master wordsmith from yesteryear was Elmer Wheeler. Elmer Wheeler was a marketer of pure genius and he knew that certain words produced vast increases in results over other, .
(July 14, 2008)
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 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 357

4 Stunningly Simple Basics That Will Avoid Information Overload

It's a fact! So many newcomers to information marketing just get plain confused or even give up because they get overwhelmed with information. Don't you be one of them. Perhaps these people ..
(July 29, 2008)
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 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 177

What is Copyright and When Does a Work Fall Into the Public ..

Copyright is a legal tool that provides the creator of a work the right to control how a work is used. US Copyright law is a Federal Law which protects all kinds of works of authorship. This includes .
(July 30, 2008)
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 | Legal/Copyright | Visitors: 658

Common Myths About Public Domain

Here are some common myths about Public Domain: Myth #1 - It's Out-of-Print so I can use it, right? Wrong! A work out-of-print has got nothing to do with Copyright expired or that fact that it passes .
(July 30, 2008)
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 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 145

Using Public Domain Products to Create Unique Information ..

The Public Domain has its origins in the USA where under certain circumstances copyright on products expires and the works then fall into the Public Domain. This means you are then free to take that ..
(July 30, 2008)
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 | Internet-and-Businesses-Online/E-Books | Visitors: 223

Un Published Works and the Public Domain

A works copyright protection does not last forever. It does expire. And, when it does, that work then falls into the Public Domain. Copyright law has changed so many times and this is partly to ..
(July 30, 2008)
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 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 160

9 Ideas on How to Create Your Own Derivative Work

No problem! If you now have a good understanding of what is Public Domain, it's time to start and learn how your newly researched product can be turned into something that is highly profitable. ..
(July 30, 2008)
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 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 147

What is Public Domain?

Whatever it is you're looking for you may have struck gold by arriving at this website. Yes, works including books, software, photographs, music, images, maps, movie clips, and much more are to be ..
(July 30, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 153