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 Article Directory   Author   Karen Kohne 2
 

Karen Kohne  RSS Feed

Published Articles:47
Total Article Views:12,090 (unique visitors)
Total Article Rank:2.57 /5 (21 Ratings)
(South Africa)Author

Karen Kohne's Articles

Articles by: Karen Kohne

Recent Articles

First Car Rental Wins Silver at South African Service Awards ..

JOHANNESBURG - FEBRUARY 2012 - Promoters and organisers of the South African Service Awards, Smoke Customer Care Solutions, have announced the winners of the 2011 South African Service Awards that ..
(February 13, 2012)
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  • Currently nan/5
 | Travel-and-Leisure/Car-Rentals | Visitors: 254

WRAPPA Explains Effective Target Marketing

WRAPPA has a team of dedicated project managers, strategists and creative professionals who know brand and design as well as you know your own company. Their main objective is to ensure your brand ..
(February 09, 2012)
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  • Currently 4.00/5
 | Business/Branding | Visitors: 350

First Car Rental's Guide to Renting a Car in South Africa

Where simplicity and world-class luxury meet, South Africa exists as a growing hub for both business and pleasure, for any and all wanting to visit. First Car Rental offers choice in all aspects of .
(February 03, 2012)
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  • Currently nan/5
 | Travel-and-Leisure/Car-Rentals | Visitors: 361

Cape Wine Academy appoints Adinda Booysen as new MD

The Cape Wine Academy is proud to announce Adinda Booysen as its new Managing Director as of November 2011. With her MBA from the University of Hull (UK) and IMM Graduate Diploma in Marketing in ..
(January 26, 2012)
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  • Currently nan/5
 | Food-and-Drink/Wine-Spirits | Visitors: 300

Top 10 Scuba Diving Sites in South Africa – Part 1

The South African coastline offers a multitude of diving experiences, ranging from tropical reefs and wreck dives to shark and cage diving. No matter where you choose to dive in South Africa, you are .
(January 25, 2012)
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  • Currently nan/5
 | Travel-and-Leisure/Destination-Tips | Visitors: 161

First Car Rental Awarded Top 500

For the second consecutive year, First Car Rental is proud to announce that it has been selected as a Top 500: South Africa’s Best Managed Companies in 2011. Top 500: South Africa’s ..
(January 18, 2012)
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  • Currently nan/5
 | Business/Management | Visitors: 367

How to Buy a Guesthouse in South Africa

Establishing an overseas guesthouse or similar hospitality business is an attractive proposition. This is particularly true in emerging markets where modest investments can yield significant returns. .
(January 10, 2012)
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  • Currently 1.00/5
 | Real-Estate/Real-Estate-Investment | Visitors: 198

What is Brand Management? | Brand Reputation Management

What is Brand Management? Find out all there is to know about what a Brand Manager does within a creative agency, right here. Brand Management is the key function in the consumer products industry. ..
(November 29, 2011)
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  • Currently nan/5
 | Business/Branding | Visitors: 228

The Best Golf Courses in Durban

Looking for a golfing holiday in KwaZulu Natal? At Cloud9Golf, a First Car Rental partner, book today and tee off tomorrow at the best golf courses in Durban. With its sub-tropical climate, ..
(November 29, 2011)
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  • Currently nan/5
 | Recreation-and-Sports/Golf | Visitors: 341

Start-Up Business | Corporate Identity

Starting a business? Then you might have some questions surrounding your start-up business design and soon-to-be corporate identity. Before you embark on this journey to creating a successful ..
(October 25, 2011)
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  • Currently nan/5
 | Business/Branding | Visitors: 351

Gateway Theatre of Shopping

The gateway shopping centre has become a phenomenon in local South African shopping. The incredible Gateway mall has far surpassed expectations when it comes to retail therapy, but not only that; ..
(October 18, 2011)
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  • Currently nan/5
 | Travel-and-Leisure/Destination-Tips | Visitors: 145

Brand Engagement Defined

Brand engagement is effectively the manner in which a company connects with consumers via their brand. It involves instilling a particular emotive response in the consumer; something that bonds the ..
(September 15, 2011)
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  • Currently nan/5
 | Business/Branding | Visitors: 211

Valley Of 1000 Hills, Durban

Situated just over half an hour away from Durban you'll find the Valley of 1000 Hills. This area is a natural wonder of unspoiled African countryside. As the name suggests, there are endless rolling ..
(September 15, 2011)
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  • Currently nan/5
 | Travel-and-Leisure/Destination-Tips | Visitors: 207

Drunk Driving Laws In South Africa

Drinking and driving is a subject that no one should ever shrug off or cast aside. The seriousness of drunken driving charges are enough to scare anyone away from driving drunk, but there are far ..
(August 23, 2011)
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  • Currently nan/5
 | Travel-and-Leisure | Visitors: 495

When Should A Company Rebrand?

The importance of your company’s brand is as vital as a positive self-image. Shaping the identity of your company starts with your brand strategy and corporate identity design. In many cases ..
(August 15, 2011)
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  • Currently nan/5
 | Business/Branding | Visitors: 254

Orlando Towers Bungee Jumping Soweto, Johannesburg, South ..

Orlando Towers bungee jumping is the ultimate adrenaline rush! The Orlando Towers vertical adventure facility was established in 2007 to draw local adventure enthusiasts and tourists to the site of ..
(August 10, 2011)
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  • Currently nan/5
 | Travel-and-Leisure/Destination-Tips | Visitors: 497

Hospitality Insurance and Properties For Sale

The Hospitality Partners Association of South Africa (HPASA) is a co-operation of hospitality business professionals with experience in all areas of the hospitality business and tourism industry ..
(June 23, 2011)
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  • Currently nan/5
 | Real-Estate | Visitors: 360

Car Wraps For Brand Positioning

You’ve probably seen them on the streets, driving through your neighbourhood; commanding attention wherever they go; turning heads and creating a stir. No, we’re not talking about the ..
(June 20, 2011)
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  • Currently nan/5
 | Business/Branding | Visitors: 177

The Science of Strategic Planning

Brand strategy can be considered an art form; it has become so developed over the years that there is an actual science to creating the perfect brand and design strategy. Making use of the services ..
(April 20, 2011)
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  • Currently nan/5
 | Business/Branding | Visitors: 234

Hospitality Partners Association of South Africa

HPASA is a collaboration of 5 highly respected hospitality business brokers, companies and individuals, all of whom come with proven track records within their chosen fields. The partnership offers a .
(March 22, 2011)
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  • Currently nan/5
 | Real-Estate | Visitors: 220

The Importance of Brand Identity

“We refer to brand identity as the visual expression of the brand. ” How does your brand appear to the outside world, and what does it say? We all strive towards creating a brand identity .
(March 14, 2011)
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  • Currently nan/5
 | Business/Branding | Visitors: 201

The Importance of Brand Reasearch

We all want our businesses to stand in the limelight; we want to be the go-to people for the services that we offer; we want recognition for our hard work. These common desires can often be starved ..
(February 21, 2011)
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  • Currently nan/5
 | Business/Branding | Visitors: 243