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 Article Directory   Author   John Bradley Jackson
 

John Bradley Jackson  RSS Feed

Published Articles:18
Total Article Views:3,291 (unique visitors)
Total Article Rank:1 /5 (2 Ratings)
John Bradley Jackson
(USA)Author

John Bradley Jackson's Articles

Articles by: John Bradley Jackson

Recent Articles

Social Networking is a "Must Do"

Facebook, the social networking firm, now has a user base on the verge of topping 100 million people; amazingly, this lofty number is driven by a largely North American demographic. If you are ..
(August 16, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Social-Networking | Visitors: 137

Square Watermelons and Glass Floor Mats

Yes, there are still things to be invented. How about square watermelons and glass floor mats? Japanese urban dwellers live in notoriously small houses and apartments which in turn have tiny ..
(July 10, 2008)
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  • Currently nan/5
 | Business/Entrepreneurialism | Visitors: 239

Pay Per Click Advertising 101

Pay per click is a form of advertising found on search engines, advertising networks, websites and blogs. The advertiser pays when a visitor actually clicks on an “ad" to visit the advertiser's .
(April 25, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/PPC-Advertising | Visitors: 126

Writing Great E-mail Marketing Copy

Writing great e-mail marketing copy is hard work. You can always outsource it to a professional copywriter, but you will discover that the good ones are already booked and that they are very ..
(February 21, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Email-Marketing | Visitors: 168

When Opt-in E-mail Becomes Spam

E-mail marketers figure that once a list member has opted-in that this means that their readers will read and value their e-mail marketing letters. Well, this is not always the case. According to ..
(February 14, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Email-Marketing | Visitors: 151

Spam, Spam, Spam

Thanks to Monty Python, the U. K. based comedy troupe from the seventies, “spam" became the symbol for mediocrity. Later spam became the symbol for unwanted e-mail from unknown senders. Spam ..
(January 24, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Email-Marketing | Visitors: 133

E-mail Marketing Page Layout - Divide It Into Thirds

The “Rule of Thirds" describes the rules of art and design which also works for an opened e-mail. Basically imaginary lines are drawn dividing the page into thirds both horizontally and ..
(January 24, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Email-Marketing | Visitors: 112

Choose Your Words Wisely

Words change. Words that we used long ago may have new meanings today. Words can also have different meanings in different cultures. Be careful to choose yours wisely or you might not get your point ..
(August 26, 2007)
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  • Currently 1.00/5
 | Business | Visitors: 288

Fear Is Here to Stay

So sang rock musician Elvis Costello. And nothing creates fear like the prospect of a negotiation. People are fearful about negotiation for many reasons. They fear negotiation because of a lack of ..
(August 17, 2007)
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  • Currently nan/5
 | Business/Negotiation | Visitors: 220

More on Wild Posting

Although it has been around for many centuries, “wild posting” is the current rage for product offerings and events that have a need for an “in-your-face” style of promotion. You have no ..
(June 10, 2007)
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  • Currently nan/5
 | Business | Visitors: 255

How Search Engines Work

Search engines enable your customers to find you on the web. But, how do they do that and what is important to them? The prime objective of any website owner is to be found by the search engines; if ..
(April 05, 2007)
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  • Currently nan/5
 | Internet-and-Businesses-Online | Visitors: 138

Public Relations Promises Publicity

People often confuse public relations with advertising. PR is the effort that creates publicity for your product, service, or company; this publicity is perceived as not being paid for by the company .
(February 24, 2007)
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 | Business | Visitors: 228

Fear of Rejection

It is legend in sales that selling starts with the word “no” or starts with an objection, which is sales vernacular for a reason not to buy. Objections are really requests for ..
(February 11, 2007)
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 | Business | Visitors: 170

Municipality Prefers Vertical File Storage Systems

When Tom Fujiwara, Assistant Public Works Director for the City of Redlands, California, needs to study plans for street repairs or review a map of his city’s storm drain system, he locates and .
(February 05, 2007)
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 | Business | Visitors: 198

Traditional Retail Advertising is Ineffective

January 30th, 2007 A recent online study by Deloitte and Touche uncovered that two thirds of store visits during the 2006 holiday season were not influenced by holiday advertising. It turns out that ..
(February 01, 2007)
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  • Currently nan/5
 | Business | Visitors: 189

Article Marketing is Free and Easy

Article marketing is one of the best ways to optimize your website, create new sales leads, and to garner new publicity. The really good news is that it is free and easy (OK, it does take some time ..
(January 22, 2007)
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  • Currently nan/5
 | Business | Visitors: 189

Niche Marketing is All About Value Pricing

Niche marketers should price their products and services based on the value received by the customer: it is the customer’s perception of value that counts. If you calculate price based on cost ..
(January 15, 2007)
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  • Currently nan/5
 | Business | Visitors: 165

Customers Know Too Much

With the proliferation of the Internet along with blogs, wikis, social networks, and online communities, buyers today are making superior purchase decisions based on information that is now readily ..
(January 03, 2007)
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  • Currently nan/5
 | Business | Visitors: 185