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 Article Directory   Author   Jody Gabourie
 

Jody Gabourie  RSS Feed

Published Articles:20
Total Article Views:5,505 (unique visitors)
Total Article Rank:2 /5 (1 Ratings)
Jody Gabourie
(USA)Author

Jody Gabourie's Articles

Articles by: Jody Gabourie

Recent Articles

Is This Marketing Tactic Right For Me?

There are tons of different marketing tactics that are available for you to use and you get inundated with many “new" opportunities every week. How do you figure out if you should do a specific .
(January 14, 2009)
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  • Currently 2.00/5
 | Business/Marketing | Visitors: 263

3 Helpful Steps to Create Audio Products

One of the fastest growing arenas of Internet marketing is audio products. Almost every online marketer can now offer audio products in the form of CDs and MP3s as a part of their product offerings, ..
(December 15, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Product-Creation | Visitors: 309

Measure Your Results - Or You May Not Have Any Results!

Part of marketing is tracking and measuring how well individual marketing tactics are working. The reasons for this are: - to measure how well your tactics are working overall - track individual ..
(November 10, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 270

Follow Up Marketing is Crucial

There are 9 reasons why follow up is such an important part of your marketing strategy. I'll explain each one briefly below. 1. Build relationships People need to learn to trust and like you before ..
(October 08, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 283

How to Schedule Your Marketing

There are different ways that you can schedule your marketing to ensure that you are doing it consistently and as easily as possible. What appeals to you depends mainly on the level of detail and ..
(September 22, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 208

Do You Need a Marketing Mindset Adjustment?

I talked in my last blog post about the importance your marketing mindset/attitude has on your success. Whether your mindset about marketing is negative, positive, or most likely a little of both, ..
(August 24, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 261

What is a Marketing System?

You've heard me say over and over again that the key to marketing is to take consistent action. If you don't take any action with your marketing, then nothing much is going to happen in terms of ..
(August 18, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 227

Get the Most Out of Your Marketing Message

Your marketing message describes the core of your business and your clients. It's essential that it accurately reflect your offering so that new and future prospects and customers know exactly what ..
(August 07, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 275

Your Customers Problems Are Your Marketing Opportunities

The essential purpose of a small business or company is that your product or service provides some kind of solution to some kind of need or problem. In other words, people's problems are your ..
(June 15, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 288

What Benefits Do You Offer to Your Clients?

To find your most profitable clients the first small business tactic that needs to be done is to figure out what exactly you have to offer to potential and current clients. Many businesses make the ..
(June 15, 2008)
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  • Currently nan/5
 | Business/Customer-Service | Visitors: 350

Start a Conversation With Your Customers

The secret to making people sit up and take notice of you and your company is to identify and address the problems they are facing. This is really the only way that you'll get their attention and any .
(June 18, 2008)
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  • Currently nan/5
 | Business/Customer-Service | Visitors: 493

Mini Marketing Action Plans

Most small business owners do not have marketing plans. This means that their marketing tends to be inconsistent, ineffective and inefficient. Some service professionals do have marketing plans for ..
(June 22, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 471

Be a Marketing Sales Ambassador

So if marketing is all about fostering a relationship, then how does selling fit in? Well, first off you've got to take a look at your view of selling. Selling is not being pushy, it isn't ..
(June 30, 2008)
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  • Currently nan/5
 | Business/Sales | Visitors: 204

Follow Up Or Fall Out

A relationship isn't based on one date and a marketing relationship isn't built on one contact between you and your customer. It also works at the other end of the spectrum: a relationship won't be ..
(July 02, 2008)
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  • Currently nan/5
 | Business/Networking | Visitors: 189

Niche Market and Why You Need One

A niche market can be thought of as a narrowly defined group of potential customers - usually a portion of a larger target market. For example, a target market is working women, but a niche market is .
(July 07, 2008)
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  • Currently nan/5
 | Business/Small-Business | Visitors: 235

Marketing is a Relationship

In all my years of marketing and helping people market their businesses, I've found that to successfully and easily market, it helps to view marketing as an ongoing relationship. Finding and keeping ..
(July 10, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 253

Why Your Marketing Message is Critical

I believe your marketing message is the most important aspect of your marketing. If you don't have the “right" marketing message for your business and your intended customer, then everything ..
(July 13, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 192

Know Your Market Before You Figure Out Your Marketing Message

Who are you marketing to? Who are you trying to sell to? You need to be really clear about this - not just to craft your marketing message but for your overall business. It is important to zero-in ..
(July 17, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 227

How to Figure Out Your Solutions and Benefits

Your marketing must answer the question of “What's in it for me?" for your prospects and customers. The fastest way to do this is by showing you understand what they need (their problem) and ..
(July 30, 2008)
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  • Currently nan/5
 | Business/Marketing | Visitors: 240

What Solution and Benefits Do You Offer?

What is your solution? Simply put, your solution is the flip-side of your target/niche group's problem. Your products and services are the solution to your potential and current clients’ ..
(July 28, 2008)
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  • Currently nan/5
 | Business/Customer-Service | Visitors: 267