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 Article Directory   Author   Jodi Kaplan

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Published Articles:3
Total Article Views:521 (unique visitors)

Jodi Kaplan's Articles

Articles by: Jodi Kaplan

Recent Articles

Write Marketing Emails That Make More Money

Email is a great way to reach prospects and customers at a very low cost. The copy in your emails can make a big difference in whether you get a low response rate (1%) or a high one (up to 20%). Here .
(April 10, 2008)
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 | Internet-and-Businesses-Online/Email-Marketing | Visitors: 137

Growing Your Mailing List - Seven Easy Steps That Will Get You .

In a previous article, I mentioned that your internal house list will give you the best return on your marketing. But what do you do if you don't have your own list? You'll have to build one. Here ..
(January 01, 2008)
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 | Internet-and-Businesses-Online/List-Building | Visitors: 97

Choosing a Mailing List - What You Should Know Before You Buy .

Direct marketing guru Ed Mayer famously said that the mailing list you use accounts for 40% of the responses from your mailings. With that much of your revenue riding on the result, it's important ..
(October 27, 2007)
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 | Business/Marketing-Direct | Visitors: 287