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 Article Directory   Author   Guy Smith

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Published Articles:5
Total Article Views:1,060 (unique visitors)

Guy Smith's Articles

Articles by: Guy Smith

Recent Articles

Recession Pessimism

I gave a talk on Marketing Technology in Troubled Times at the recent Software Business conference in San Francisco. Seems that the topic is popular as I have been invited to give the same ..
(November 11, 2008)
  • Currently nan/5
 | Business/Management | Visitors: 182

Political Branding

To avoid partisan potshots, I disclose in advance that I am neither a Republican nor Democrat, nor could I be classified as a liberal or conservative. Thus my following analysis is one purely aimed ..
(September 15, 2008)
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 | Business/Branding | Visitors: 260

Openly Mobile

The mobile handset market tipping point has arrived, and it is a wonderful thing to watch. In very short order (relatively speaking) the mobile market has seen: Google/Android advance a Linux ..
(August 18, 2008)
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 | Communications/Mobile-Cell-Phone | Visitors: 274

Prompt and Persuasive Promotions

I'm rarely impressed by other people's promotions, but this one I have to share. When introducing your company, products or services you must rapidly communicate what it is, what makes it different, .
(July 14, 2008)
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 | Business/Marketing | Visitors: 163

Service Marketing

"Sometimes you have to get their attention first, " said the old farmer, who had just whacked his mule in the forehead with a two-by-four. The mule, a little stunned, nonetheless quit being ornery ..
(February 18, 2008)
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 | Business/Marketing | Visitors: 181