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 Article Directory   Author   Geoff Ficke
 

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Published Articles:17
Total Article Views:4,160 (unique visitors)
Total Article Rank:1 /5 (1 Rating)
(USA)Author

Geoff Ficke's Articles

Articles by: Geoff Ficke

Recent Articles

Golf, Pet and Hunting Products Share an Amazing ..

My marketing consulting company reviews hundreds of new product submissions every year. We specialize in consumer product development. The items we analyze run the gamut of product categories. The ..
(November 11, 2008)
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  • Currently nan/5
 | Business/Entrepreneurialism | Visitors: 241

How to Start a Gourmet Food Product Business (Or Any Product) ..

The first issue we see nascent entrepreneurs almost universally attempt to address is the perceived need for working capital. When we ask how much investment they believe is required to get their ..
(November 11, 2008)
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 | Business/Entrepreneurialism | Visitors: 226

Alternative Marketing Strategies Successful Entrepreneurs Must .

The hundreds of entrepreneurs, inventors and small businesses that approach my marketing consulting firm each year with new product ideas all confront the same, basic hurdles in attempting to achieve .
(November 11, 2008)
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 | Business/Marketing | Visitors: 255

The World's Greatest Flacon Designer Pierre Dinand

I was most fortunate to work as an executive in the cosmetic and perfume industry in the 1970's and 1980's, the “Golden Years" for creativity in that wonderful business. That was the era before .
(November 09, 2008)
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  • Currently nan/5
 | Shopping-and-Product-Reviews/Fashion-Style | Visitors: 177

What Would the World Be Like Without the Simple Screw

We take the simplest devices for granted in our modern technologically advanced world. We turn a tap and water is delivered, hot, temperate and cold. We hit a wall switch and darkness is overcome by ..
(November 06, 2008)
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 | Reference-and-Education | Visitors: 229

We Miss the Eloquence and Logic of Milton Friedman Now More ..

One of the signal economic thinkers of the 20th century was the Nobel Prize winning economist Milton Friedman. His many books and papers, interviews and television specials have left us a valuable ..
(October 26, 2008)
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 | News/Economics | Visitors: 182

Nicholas Barbon, Insurance Pioneer

For most of history natural and man made disasters were treated as simple “Acts of God". After the event, the effected populations were left to fend for themselves. They rebuilt their lives as ..
(October 15, 2008)
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 | Insurance | Visitors: 257

Aztec Technology That Still Sweetens Our Taste-Buds and ..

Any reflective student of history is often amazed at the products and processes invented and discovered in the ancient world that we take for granted today. Paint, gunpowder, weaponry, cement, the ..
(October 09, 2008)
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 | Food-and-Drink/Chocolate | Visitors: 201

The "Intermittent Wiper" Lesson For Creating Convergent ..

This weekend my wife and I took in a movie. The film was preceded by a movie trailer touting a soon to be released production based on the invention of the “intermittent windshield wiper". Such .
(September 29, 2008)
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 | Legal/Patents | Visitors: 418

Eric Hoffer - The Obstacles We Face Daily Present Our Greatest .

As a young, struggling college student in the 1960's I became entranced with the life, philosophy and writings of the great American thinker Eric Hoffer. Hoffer's life story was almost mystical, his ..
(August 10, 2008)
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 | Arts-and-Entertainment/Philosophy | Visitors: 471

And We Want the Government to Do What?

I am always amazed when I see well educated, seemingly worldly people make themselves look and sound silly by promoting ever more aggressive expansion of government. We are currently in our national ..
(August 10, 2008)
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 | News/Pure-Opinion | Visitors: 198

Energy Independence? Yes We Can!

My Company routinely reviews more than 600 new product ideas, concepts, prototypes and models during most years. During a soft economy, such as today's, we see even more as people become more ..
(June 25, 2008)
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 | News/Energy | Visitors: 228

Its Time to Just Say No More to Intrusive Abusive Government

A fitting metaphor for the young 21st century, and the ever-increasing intrusiveness of government at all levels, is this weeks news stories detailing the total lack of progress in rebuilding the ..
(July 08, 2008)
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 | News/Pure-Opinion | Visitors: 154

The 4000 Year Old Egyptian Mystery That Teaches to This Day

One of the great entertainment values available to almost anyone with a cable television service is the History Channel. The volume and quality of wonderfully instructive and entertaining programming .
(July 28, 2008)
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 | News/Pure-Opinion | Visitors: 211

Measurement of Time is One of History's Important Achievements

In the modern world we take for granted the availability of innumerable sources providing accurate measurements of time. Telling current time is so readily available that we have lost sight of the ..
(June 03, 2008)
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 | Arts-and-Entertainment/Humanities | Visitors: 279

Why Do We Accept Government Incompetence, Decade After Decade!

Recently I visited a new car dealership, something millions of people in the United States do every month. Several weeks later I visited the Florida State Department of Motor Vehicles for a bit of ..
(February 27, 2007)
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 | Business | Visitors: 241

The Sales Theory of Relativity: ABC = Always Be Closing!

Albert Einstein’s famous “Theory of Relativity” (e = mc2) is as familiar to many millions of people as a popular modern commercial limerick for a soft drink or a jingle for a candy ..
(January 22, 2007)
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 | Business | Visitors: 192