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 Article Directory   Author   Concha Stroebel
 

Concha Stroebel  RSS Feed

Published Articles:18
Total Article Views:7,879 (unique visitors)
Total Article Rank:4.5 /5 (2 Ratings)
(USA)Author

Concha Stroebel's Articles

Articles by: Concha Stroebel

Recent Articles

Entering Global Markets Strategically

To compete successfully in foreign markets, the Entrepreneur should decide on a global strategy in order to optimise production value. Micheal Porter's pinned down the concept of generic strategies, ..
(June 30, 2008)
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  • Currently nan/5
 | Business/International-Business | Visitors: 384

Foreign Exchange at a Glance

The foreign exchange market is a platform where the currency of one country could be converted in to that of another country. The exchange rate determines the ratio at which one currency is converted .
(June 30, 2008)
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  • Currently nan/5
 | Business/International-Business | Visitors: 334

Investing in Information Systems

Information System's (hereafter referred to as IS) main purpose is to create value. This is achieved through innovation and by measuring progress in a continuous manner. But an organization must ..
(June 30, 2008)
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  • Currently nan/5
 | Business/Management | Visitors: 301

Benefits of Web Based Marketing

Internet marketing differs from conventional marketing communications because of the digital medium used for communications. The following characterize this digital medium: It is interactive Because ..
(June 30, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 126

Internet Buyer Behavior

Business to business marketing via the internet needs to be approached differently from business to consumer marketing. The buying decision is often complex and involves different groups of people, ..
(June 30, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online | Visitors: 268

IS Investment Levels Over Time

IS expenditure will increase over time, but if one take into account the concept of IS maturity models, such as Nolan's, the gradient of that upward trend should rise and fall with the stage of ..
(July 02, 2008)
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  • Currently nan/5
 | Business/Management | Visitors: 261

Starting an Internet Marketing Plan

When an internet marketing strategy is being developed, the company's objectives should be clearly stated in the Internet marketing plan. To make it possible to review progress toward these goals, it .
(July 03, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 155

Strategic Alliances and Their Motives

Strategic Alliances are partnerships that exists for a specific period with the goal to combine skills and expertise in pursuit of a cooperative venture. Cooperative agreements between potential or ..
(July 03, 2008)
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  • Currently nan/5
 | Business/International-Business | Visitors: 454

Restructuring Your Business

Modern organizational structure reflects an external focus, flexible interaction, interdependency, and a bottom-up approach. Three fundamental trends are driving decisions about effective ..
(July 03, 2008)
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  • Currently nan/5
 | Business/Strategic-Planning | Visitors: 255

Managing a Business Strategically

Leadership characteristics such as persistence, perseverance, and diligence are not enough for success in business, a sound strategy is also necessary. Leading change in the strategy area is about ..
(July 03, 2008)
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  • Currently nan/5
 | Business/Strategic-Planning | Visitors: 471

How to Enter Foreign Markets

Which foreign markets The profit potential of a foreign market will differ from company to company. The decision on which market to enter, lies not only within the potential of a company to increase ..
(July 10, 2008)
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  • Currently 4.50/5
 | Business/International-Business | Visitors: 3486

Managing User Controlled Computing

User Controlled Computing must be managed by setting standards and building a strategy. These must include an outline of responsibilities of both information systems personnel and users, and it ..
(July 10, 2008)
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  • Currently nan/5
 | Business/Management | Visitors: 184

Advantages and Disadvantages of User Controlled Computing

There are certain benefits to using User-Controlled Computing in the development of IS systems. A few of them are: 1. Greater end-user satisfaction - the very people who design the applications is ..
(July 10, 2008)
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  • Currently nan/5
 | Business/Management | Visitors: 326

Requirements For Success in International Strategic Alliances

There are three main success factors that plays a role in International Strategic Alliances. They are Partner Choice, Alliance Composition and Managing the alliance. Partner Choice An effective ..
(July 10, 2008)
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  • Currently nan/5
 | Business/International-Business | Visitors: 267

The Web As a Marketing Device

Marketing can be defined as a range of specialist marketing functions carried out within most organisations. These functions constitute market research, brand and product management, corporate ..
(July 15, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 110

Web Marketing For Business to Consumer Markets

In the initial growth phase of the Word Wide Web, its use were primarily for business to consumer applications, and the emergence of well-known internet merchants, such as Amazon.com and eBay.com, ..
(July 15, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 141

Web Marketing For Business to Business Markets

Business to Business commerce is business purchases between commercial entities as an in-between process of value addition until the product is delivered to the consumer. One aspect of Business to ..
(July 15, 2008)
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  • Currently nan/5
 | Internet-and-Businesses-Online/Internet-Marketing | Visitors: 128

User Controlled Computing The Answer to More Effective ISystems

Although analysts and programmers work hard to create technologically impressive solutions, those solutions often backfire because they don't address the real organization problems or they introduce ..
(July 15, 2008)
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  • Currently nan/5
 | Computers-and-Technology | Visitors: 228