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 Article Directory   Author   Anne Pearson
 

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Published Articles:6
Total Article Views:1,325 (unique visitors)
Total Article Rank:1 /5 (1 Rating)
(USA)Author

Anne Pearson's Articles

Articles by: Anne Pearson

Recent Articles

Copywriting - A Few Easy Copywriting Rules

Maybe Not Rules More Guidelines. How do you write copy that people want to read? Well that's a bit of a leading question and the subject is so huge we could be here all day trying to answer it. ..
(January 12, 2009)
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 | Writing-and-Speaking/Copywriting | Visitors: 229

Copywriting - Effective Letter Writing

Have you ever written a letter? I'm sure you have, I think everybody writes a letter at some point in their lives. Increasingly now they are sent via email. . . but they're letters all the same. So .
(January 12, 2009)
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Copywriting - The Eye is a Creature of Habit

How to make your copy easy to read. . . Give the eye what it's used to. Let's start with the Headline. . . the most important part of your sales letter. Have a look at these examples:- HOW TO LOSE A ..
(January 12, 2009)
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Copywriting and PS - How to Increase Your Sales by 300%

Why have a P. S. ? A certain Christian Godefrey, one of Europe's most successful direct marketers once admitted to Ted Nicholas that for his first 5 years in direct marketing he never used a P. S. ..
(January 12, 2009)
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Copywriting - Keeping it Simple

What is the best layout for your copy? I know I may have mentioned this before but some copywriters get too hung up on being "creative" with fancy pictures and words. When really keeping it simple ..
(January 12, 2009)
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 | Writing-and-Speaking/Copywriting | Visitors: 216

Copywriting - Marketing Through a Recession

When everyone is cutting back on spending, what should you do, stop advertising? If you have a new product and you stop advertising you will probably kill it forever. Strange but true. Studies over ..
(January 12, 2009)
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 | Writing-and-Speaking/Copywriting | Visitors: 229