So we have finally arrived at the main reason why you have written your article. The ever important Bio Box. The honest truth is people who distribute articles on the internet aim to write informative, accurate and provocative articles. But really the main purpose is to generate interest in you, the article writer, and hopefully get a click through to your website.
Here we will discuss a few features of the bio box and how to optimize your click through rate
The article must be interesting. You must give the reader enough information to arouse his imagination. Let him/her know that while they have read a useful article, there is so much more to learn
Your Bio box should include a backlink to YOUR website. It is important that the backlink be to your own site and not an affiliate link. If you are able to get visitors to come to your content rich website, which may or may not have an opt in form on it, chances are that you will get repeat visits to that site. If you send them to an affiliate link, it is highly likely they will not buy and you lose them permanently
Avoid Hype: If your signature at the end of your article contains an incredible statement, like lose 10 pounds in 1 week, you run the risk of losing credibility with your readers.
Arouse their curiosity: A bio box that includes a statement like ‘Discover some effective methods of losing weight without starving’ is more like to generate a click through than ‘lose 10 pounds in 1 week. ’ Obviously this tag should be relevant to you article. It would only be relevant if your article was about weight loss
Anchor Tags: Use an anchor tag containing your keywords in your bio box link. If your website that you are linking to is about weight loss, then the anchor tag to the website should contain the words weight loss. That way, people clicking on the link know that the site they are about to open is about. . . You get the point.
Conservative approach: There is just no point in including links to 20 websites or 10 links to your website in your biobox. First this is one way of ensuring that your article s rejected by the article site you are submitting to. Second, even if you find a site that will accept your article, your bio box will appear so busy that it becomes meaningless to your readers.
Article marketing is truly a worthwhile method of creating reputation for yourself and generating traffic to your website. It however only works effectively if you work within the rules
Abi Noah Shares Affiliate Marketing Tips and Affiliate Marketing Guides at http://www.affiliatemarketingintro.com