Article publishing is very important to increase your rankings in the search engines. However, if you don’t do it correctly then you will find that you it isn’t helping you out. There are many places where you can publish articles and you will want to become familiar with their guidelines.
For example they may only publish articles that are between 400 and 600 words. If your article is too short or too long then they won’t publish it. Work with sites that give you feedback within 3 business days about the approval of your articles too. Then you can get them active as soon as possible. If there is a problem they should give you the opportunity to correct your article.
With free article publishing you have the opportunity to really market your business. You get a chance to share information with consumers and that means they will develop a trust for your business. That is going to encourage them to buy what you offer. Always offer fresh information though if you want to get your articles published. You can’t be rehashing what others have offered or you won’t be able to get them approved.
Always know who your niche market is before you create articles. Then you can write them to appeal to their needs. Write in terms that they will understand and include lingo that they will use as well. Make sure you use keywords that fit your market but don’t over use them. Try to keep your keyword density around 3%. Use variations of keywords too so that the materials aren’t repetitive in your article publishing efforts.
When it comes to article publishing look at all of the guidelines that are offered. For example if there are drop down boxes for you to select a category make sure you do. That will give your article more relevancy when readers are looking for information in that article directory. If there is a place to put a summary you should create one. Don’t just cut and paste a paragraph from the body of your article. If you do so you will be duplicating information instead of offering something new.
Always include a resource box with your article publishing efforts. This is really the key to making it work for you. When a reader likes what they have read it is going to encourage them to continue finding out more. They can read your resource box to find out who you are, what your business is, and to take a link to a location you would like to direct them to.
Free article publishing is an amazing way to be able to make money for your business. It helps you to get recognized online and to be able to have plenty of traffic coming to your website. It also means that your rankings in the search engines will continue to increase. Then when consumers type in keywords to a search engine your information can be one of the first that they see.