Article marketing is an extremely effective tool for generating free traffic online.
Sadly, most people drop the ball and make some critical mistakes. In the 8 years
we've been marketing full time we've discovered a simple 5 step formula for getting the most out of our article marketing.
The following 5 steps are simple and will help you get a good start in your article marketing, list building and traffic generation.
1. Keyword Research - you must conduct basic keyword research to uncover keywords which are targeted, and have some traffic, but are less competitive on the seach engines. Writing for these keywords will allow you to rank higher in the search engines without any advanced SEO work on your articles.
2. Use your main keyword phrase in your title twice. This allows the search engines to notice your article based on your selected focus keyword phrase for search engine optimation, and targeted traffic.
3. Use your main keywords up front in each or the first three paragraphs, and also in the remainding body of your article.
4. Make certain that your article is of high enough quality and that your content is relative and valuable to the target market you're looking to attract. Give enough information to deliver value, however, don't give away the farm. Compel people to want to research you further to find out more advanced techniques and information at your web site.
5. Work on providing an effective resource box signature. Be accessible. Use your keywords again in the resource box and provide your readers with the link to the web site where they can get further informed or find more advanced relative information about article marketing, list building or traffic generation. The key of your article “marketing" is to generate traffic and gain credibility.
These are just some of the ways in which you can optimize your articles for traffic generation, seo and organic traffic from within the ezine publishing arena and the article directory sites themselves. Following this simple formula should reflect in an increase in traffic from your article marketing projects and in higher quality, more responsive traffic flow to your site.
Franco Gonzalez is a professional internet marketing coach who helps families build full time home businesses on the internet quickly and affordably. Visit http://www.GlobalCashflowSystems.com for more cutting edge tips, resources and training for writing Attraction Marketing articles that attract high quality targeted visitors, credibility and profits. Free Internet Marketing Training is also available at the above web site.