Need some article marketing that works? Every web owner does after a while.
The fact is that content drives the net, has always driven the net, and will always drive the net. That will not change.
And with that being so front and center, a lot of companies sprung up claiming that they were the one to go to for article marketing that works. Type that exact keyword into Google right now and you will be pounded by one article writing company/article marketing service after another. . . all claiming gold.
But what happened after you place your order for 10 articles?
Did this article marketing company get your approval on those ten keywords? Hey, wait just a second. . . are they your most profitable keywords in the first place. . .because guess what guys. . . the best articles in the world don't mean a lot if the keyword research that's been done isn't complete.
A great article marketing company will know long before the article is written where it will appear in terms of its ranking in Google.
(PS. . . its not that hard to do. )
I've noticed that many article marketing sites simply do not stress these earliest decisions enough. Perhaps they are not glossy enough in terms of the big decisions.
I could not disagree more. To me, the article doesn't get written until the keywords are agreed upon, and that only happens after the article company tells the client how well the article will rank.
To find article marketing that works means not jumping at the first ad that hits you. It means making a list of the things you will get from on service versus another and then sitting down with a cup of coffee and a red pen and adding it all up. Because one will always stand out as the best.
Kevin Browne is a former Creative Director and Senior Copywriter at agencies including J Walter Thompson, McCann Erickson and Young and Rubicam. Kevin now runs WhitehavenWeb.com where he shows web owners how to FINALLY increase on line website sales