People often ask in the forum if article marketing still is a viable strategy or not. They reported having hundreds, if not thousands of article views but very little URL clicks. Why don't the readers click?
Regarding article submission, I always recommend that you only submit informative and well-written articles. You can get an article written for $5 but if you don't pay attention to the quality, you may end up just like the situation above. An explanation is due, as you may have guessed it.
Poor articles have little to no chance to be listed in other people's site. Often, article directories also have very strict guidelines and quality level to maintain.
Articles are read by real people who are interested about that topic. If you write in a way that the article can't be useful to them, they have no reason why they should click on the link in the resource box.
The title may be compelling, however what's equally important is the valuable information in the content of the article. Finally, the offer in the resource box has to be relevant and strong enough for the readers to click through.
What makes the readers want to know more about your site? Really think about it hard. Don't offer information about rose gardening but have the resource box that is related to golf. You may not make that mistake, but often a slight difference in relevancy matters a lot.
Writing powerful resource box is not as easy as you thought. Although it is okay that you sell yourself in the resource box, people by no means will be impressed by the list of awards you have had. Show that you know what they want and give it to them. That is a guarantee they will click on the link.
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