Writing a web sales letter to attract customers is a skill. It is a learned art, yet it is probably one of the most important skills you will have to learn in internet marketing. Writers of good sales letter can earn over five thousand dollars for every letter they write, and while that is an inordinately high sum for the time taken to do so, it can be very small when measured against the income that a good sales letter can generate.
Why is it that writing a good sales letter is so difficult and so specialized that it commands such a high reward for being able to master it? It is not a matter of supply and demand, since there are many, many people offering to writer sales letters, yet there are so few that can do so in the unique manner required to make an impact on the internet.
That word ‘unique’ is the important word. If you think about it seriously, how many products of every different kind are being offered for sale on the internet right at this moment when you are reading this article? A million? Ten million? How about a 100 million? That’s how many sales letters there are, so it takes something special to stand out from the crowd. However, we can’t all afford $5000 for a professional sales letter, so how is it done?
First you need a headline that compels the reader to read more.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘
Download it free here: Secrets of Article Promotion
Do you want to learn how to build a massive list fast? Click here: Email List Building