OK, I could have stopped there – but I am not going to. I really want to get a point across.
This whole thing is about the sales funnel - not the article marketing – the article marketing is the entry point, the fuel for your sales funnel – the whole point is the end product.
You see, most people start their sales funnel with their smallest item. That sounds natural, right? In fact, that’s what I did. Why? Because a) I didn’t know any better and b) I couldn’t do anything else.
That’s right – I didn’t have a $5000 coaching program. Why not? Because I didn’t have anything to teach anyone. But once I had sold 1500 books at an average of $20 each – then I had something to teach someone.
Now maybe you are already an expert in your field. If that is the case – great – start at the big end of the funnel, please.
But back to my sales funnel idea. Most people start with their smallest item. They write a 10 page free ebook. Then they scramble for a $10 ebook that will meet the needs of the people who downloaded the free ebook. Once they have some buyers for that, they create a $47 product – and so on up the sales funnel.
Like I said, that is what I did. And that is what I teach in my own coaching program. Why? Because when you start out you have nothing to work with – even if you niche is psychology, for example, and you are a PhD 3 times over – when you first start your sales funnel, you have nothing, right.
By the way, the internet is a great leveler, isn’t it? It puts the 3 times PhD on the same level as the grade school drop out.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘
Download it free here: Secrets of Article Promotion
Do you want to learn how to build a massive list fast? Click here: Email List Building
Sean Mize is a full time internet marketer who has written over 900 articles in print and 9 published ebooks.