Article marketing is an effective method of creating long term and quality traffic to your web site, and there are a number of things you can do online to create additional traffic with those same articles.
One of the keys to the effectiveness of article writing is to include a link back to your site at the bottom of the article. When the reader has finished reading your article, if they like your style and want to know more about you, they will click through to your site. Now, if you set this process up for maximum list building effect, you will have that link go to a squeeze page that collects their information first, then they will directed to your site after they have submitted their name and email address. That is the way I do it – they subscriber to gain some free product from me, then after they have subscribed, I give them the opportunity to purchase a product of mine.
So how do you do it effectively? You will write informative articles about your web site topic. One thing here about giving away information. Sometimes you may feel as though you don’t want to give people your best information, especially if you sell information on your web site. However, people will evaluate your for-sale information on the quality of your free information. If you are just giving away useless ‘filler information’, your readers will assume that that is the same quality information they will receive from you when they pay you for it. So the info has to be free, but it has to be high-quality, too.
If, on the other hand, you offer truly valuable information in your articles or other free content, then your potential customers will be able to effectively evaluate the quality of your material. So you end up making more money in the long run, because your subscribers trust you and will buy more from you.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘
Download it free here: Secrets of Article Promotion
Do you want to learn how to build a massive list fast? Click here: Email List Building
Sean Mize is a full time internet marketer who has written over 800 articles in print and 9 published ebooks.