Article Marketing – What is the Purpose?

 


Visitors: 90

Article marketing has become one of the most influential, and much talked – about, internet traffic source today.

Now, you might notice that I did not say that article marketing was the most popular traffic source today, and I think that the reason for that is that people are generally lazy and are not willing to take the time to write a quality article.

Your job in writing an article is to persuade the reader to click on the website link that you should include in the authors’ ‘resource box’ provided by the article directory. An important point to keep in mind is that the visitor has reached your article deliberately. They very rarely find it by accident. Most of the work has therefore been done by the article directory. The visitors sent to your article have chosen to read it, and you have to make the article interesting and relevant to their problem.

People visit search engines to get information or to have a problem solved. If they find your article interesting enough, or if you can demonstrate to them that you know a lot about your subject, they will want to find out more and will click on the link you provide to your website. Once they do that, you then have to keep them their. How you do that is another problem, but at the very least a good article marketing strategy will lead them to a web page that is highly relevant to the topic of the article.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building

(320)

Article Source:


 
Rate this Article: 
 
Article Marketing Tips - List Building Versus AdSense For Article Marketing ..
Rated 4 / 5
based on 5 votes
ArticleSlash

Related Articles:

Purpose of Marketing, Marketing Definition and Article Advertising

by: Syed Ali Abbas (August 09, 2011) 
(Writing and Speaking/Article Marketing)

Advanced Article Marketing - How to Write a Multi-Purpose Title

by: Brandon Cornett (July 04, 2006) 
(Writing and Speaking/Writing Articles)

Article Writing Tips - The Purpose of Your Article

by: Steven Wagenheim (October 09, 2008) 
(Writing and Speaking/Writing Articles)

Article Marketing: May It Rest in Peace, Article Marketing and Article Writing ..

by: Jeff Herring (October 15, 2006) 
(Writing and Speaking)

Article Writing and Article Marketing - The Anorexic Article vs the Meaty ..

by: Jeff Herring (August 20, 2007) 
(Writing and Speaking/Writing Articles)

Article Marketing - Stay-At-Home Mom Gets 100,000 Article Views From Just One ..

by: Dan Iverson (February 04, 2008) 
(Writing and Speaking/Article Marketing)

Article Marketing Tips How to Join the Big Hitters of Article Marketing in ..

by: Fabian Tan (September 25, 2008) 
(Writing and Speaking/Article Marketing)

5 Effective Article Marketing Tactics Generates More Free Traffic - Article ..

by: Franco Gonzalez (November 20, 2008) 
(Writing and Speaking/Article Marketing)

Article Marketing Tips - 3 Ideas to Easily Milk More Traffic Out of Article ..

by: Fabian Tan (November 24, 2008) 
(Writing and Speaking/Article Marketing)

Article Marketing Tips - List Building Versus AdSense For Article Marketing ..

by: Fabian Tan (January 17, 2009) 
(Writing and Speaking/Article Marketing)