With a company slogan which boldly says “Simply Priceless”, the Air India Express is a subsidiary of the iconic Air India which offers world class flying services at low cost rates. Established in the year 2004 in the month of May, this airline was the result of the long awaited wishes and pending requests of the members of the expatriate Malayalee communities settled in the Middle East. Since they are working in the those countries away from their families, they wanted a low cost airlines which offers them reasonable yet affordable services so that they could travel home and back to work without putting a dent in the pockets.
Distinct Feature - One very distinct feature about the aircrafts used by the Air India Express is different tail designs. The design on each aircraft has something which truly reflects Indian culture and heritage. From forts to ethnic dance forms and from historical monument to animals, each aircraft has a separate design on the left tail and on the right tail. For example, the VT-AXE flight has a Kathakali dancer on the left tail and a Bharatanatyam dancer on the right. Similarly, the VT-AXU flight sports the Bihu dance form on the left and Garba on the right.
Bringing people closer - Air India Express operates mainly between the Middle East and the Southeast Asia bringing the passengers from one part to the other. Both the above mentioned places have a very high density of Indian population from down South. These people migrated to those places in search of livelihood and have extended families in India. These people find this low cost airline perfect to visit their family and friends. In fact, Air India Express is a perfect and affordable way to stay connected to their roots and keep visiting their place of origin so that they are in touch with their origin and Associated culture and heritage. - Today, one can easily associate Air India Express with quality traveling experience in a truly low cost fashion. It offers all the facilities that a normal airline would provide. This has indeed brought people closer from all of those nations where the Indian community is present. Run by an experienced management which focuses on the fact that air travel should be within the reach of the common man, Air India Express is indeed priceless in bringing people closer to their roots and making air travel a reality who dare to dream to fly high in the sky.
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