Already on ArticleSlash?

Forgot your password? Sign Up

Why Promotional Umbrellas Are A Good Choice

 


Visitors: 329

There is a good reason why promotional umbrellas are a good choice for promoting your business: They fill a need that is very acute for your customer. Your customer will quite literally use your company's name and logo as shelter from the storm. The psychological effect of your company keeping your customer safe and dry cannot be underestimated. When that customer has other needs that can be satisfied by your company, he or she will remember your name.

It is true that umbrellas are a relatively expensive promotional item. When you are looking for items to promote your brand, it is a natural tendency to look for inexpensive little doodads and think about ways that you can distribute them in great volume. But what purpose do those items serve if they are relegated to the back of a desk drawer? Your name won't be visible to anyone, and worse still, you might get associated in your potential customer's mind as being associated with the clutter that has infected his or her desk.

An umbrella, on the other hand, serves a critical need. If your customer winds up in the very back of a crowded car park on a rainy day, you will be perceived as a hero when he or she remembers the umbrella on the back seat. The customer will remember you again when the need arises for your product or service.

And it is impossible to underestimate the importance of the umbrella as a walking billboard. When it is displayed, your logo and name will be shown in its full glory, larger than life. Other people will see it, and they will remember it. A promotional umbrella is even the kind of item about which other people will ask. When your customer walks in out of the rain and shakes the last bit of water from your umbrella, people will notice. Your customer's lesser prepared associates will definitely notice. Perhaps your customer will offer to share it, and you'll wind up with yet another person walking around bearing your billboard.

At the very least, your customer's friends and associates will probably ask where he or she got it. When this question arises, as it invariably will, your customer will once again be reminded about how you saved the day. But the person asking will also be treated to a free advertisement for your business. And more often than not, that person will make a mental note to stop by your shop or your business, or make sure to check out your booth at the upcoming trade show. They will be there in the hopes of scoring a free umbrella. And if you're smart, you'll make sure that there is one waiting for them. But at the very least, a new prospect will be talking with you.

Promotional umbrellas are a great choice for virtually any business, because they fulfil a universal need. Even if you do business in the Sahara Desert, your supply of promotional umbrellas will make great parasols! Yes, there are less expensive items on which you can print your company's name. But none of them will be as effective as the umbrella.

If you are looking for Promotional Umbrellas in the UK then there really is no other option. With our simple online customisation and ordering process all we require is a couple of minutes of your time to customise your order and complete the purchase, and before you know it your custom clothing will be winging its way to your business premises or your home. Visit us at http://www.mypromotionalclothing.co.uk/

(633)

Article Source:


 
Rate this Article: 
 
Promotional Umbrellas For Your Customers
Rated 4 / 5
based on 5 votes
ArticleSlash

Related Articles:

Promotional Umbrellas - The Most Practical Promotional Items

by: Tina Rinaudo (January 24, 2008) 
(Business/Marketing)

What Makes the Radio a Good Choice of Promotional Item?

by: Tina Rinaudo (August 30, 2007) 
(Business/Marketing)

Promotional Umbrellas - Fit For Promotional Purpose

by: Tina Rinaudo (February 24, 2008) 
(Business/Marketing)

Promotional Umbrellas and Their Uses

by: Imogen Brown (September 21, 2008) 
(Business/Advertising)

Promotional Umbrellas Outside the Restaurants

by: Tina Rinaudo (January 28, 2008) 
(Business/Marketing)

Promotional Umbrellas and Their Design

by: Imogen Brown (September 21, 2008) 
(Business/Advertising)

Hit the Beach With Promotional Umbrellas

by: Imogen Brown (September 21, 2008) 
(Business/Marketing)

Promotional Umbrellas and Children

by: Imogen Brown (September 21, 2008) 
(Business/Advertising)

The Power Of Promotional Umbrellas

by: Tina Rinaudo (May 08, 2008) 
(Business/Marketing)

Promotional Umbrellas For Your Customers

by: Imogen Brown (September 15, 2008) 
(Business/Advertising)