Have you ever considered selling products at a flea market to make some extra cash? Many people find having a stall at their local flea market gives them a steady source of extra cash. For others, however, they take the concept one step further and turn selling things at flea markets into a full time income. That's great news if you want to get out of a job you don't like, and are looking for something different. In order to do that, however, you need to discover how to turn your flea market stall from a hobby into a business.
This article will outline some general suggestions for improving your flea market business profitability. Each flea market has its own character and shoppers, so your tactics may need to change slightly for each market you attend to allow for that. So take these more general strategies and apply them, testing out slightly different methods of application until you find the approach that is most profitable for you.
Firstly, always make sure you have plenty of products available at your stall. This gives you more chance to catch a passerby's eye, but also reassures them that they'll have plenty of choice if they shop at your stall. At the end of the day, however, it may actually be a good idea to clear some items from your stall, to make it look like you're selling out. People will think your stuff was so good that it's selling out, and so be tempted to have a look so they don't miss out on something amazing.
Remember, too, that shoppers at flea markets are looking for things that they can't necessarily find at stores. So it's important to provide a wide variety of options. If you're selling soap, don't just selling one type. Have a range of fragrances, colors and even shapes. Having a wider variety of items also means you have more chances of having something that will catch a shopper's eye and make them come over for a closer look.
Once you've set the price for your items, there's no need to change it. After all, you don't want to cut your profit margins so much that you don't make any money. However, it's often a good idea to offer discounts for multiple purchases. It's up to you whether you advertise the discount on your stall, or just mention it when people are browsing. Perhaps try both approaches and see which one works best. Shoppers at a flea market are looking for bargains, you just need to work out how you can offer a bargain and still make money.
Another good idea is to have a flyer printed for your business. Include what types of items you sell, contact details and also the location of your flea market stall. Have a pile of flyers at your stall, and also include one in the bag with every purchase. Giving people information about yourself makes it easier for them to contact you again if they want to buy more products, and also makes it easy for them to refer their friends to you.
Flea markets can be a great way to make money, and it can also be a lot of fun. If you want to make the best return for your effort, it's important to present your stall and yourself professionally. Give it a try, and you might be surprised to find how much more successful you can be.
Steve Dolan is a veteran of many flea markets. Learn about flea markets at Flea Markets