Already on ArticleSlash?

Forgot your password? Sign Up

Sharing Your Personal Mission Statement and Vision Statement

Don Midgett

Visitors: 284
 2 votes

Statements do not make vision a reality. People do. It is through the sharing of one's mission statement and vision statement that empowers and builds a common bond or caring. It is true for an individual, family, workplace or business.

There are those we revere for their willingness to share and empower their vision. John F. Kennedy envisioned “By the end of the decade, America will have a man on the moon". It was not long before that thought was actualized. Martin Luther King's famous vision “I have a dream" is alive and well long after his passing.

And Steve Jobs, of Apple Computer still believes and shares his greatest business vision in his statement to “Start a revolution in the way the average person processes information. " The common, unifying action taken by each of these leaders was to share and build a common caring through their vision.

When a member of a family run business viewed the challenges of creating a mission statement and then a vision statement, Rod Houck cited “There was a lot of internal dissension and disagreement about how to structure things. "

Writing the statements took sharing, commitment and the need to develop from those statements strategic goals and objectives required to carry out the vision. Houck said the process “gave us a sense of accomplishment. We concentrated our effort to reach the goals. If we wanted to do new things, we would check - does it match our vision?" The benefit from sharing and working towards their mission and vision statements became obvious. “By focusing, sharing and getting buy-in from all the owners, we could move forward and make more money. "

Why does sharing or seeking input from others within the business, workplace or family have value? When others are involved with you, differences in experience, judgment, values and similar such areas create conflicting ideas about the future and interpretations of what it should be. This is a key reason to establish a shared vision whenever there are multiple owners or leaders.

All co-workers need to realize the benefits of working in a business that integrates daily activities with the long-term success sought by your vision. And most importantly, everyone who is going to have to live with the statement will be more invested if given a chance to provide input and be a part of the sharing.

To see case studies and learn more on the importance of mission statements and vision statements and how to best use them, go to .

Don Midgett is the author of Mission and Vision Statements: Your Path to a Successful Business Future, 81 pages in digital format (pdf) at

Don is the managing partner for the GenesisGroup, helping organizations and leaders discover their full potential. Don specializes in workshops on mission and vision, strategic planning, and team building.

To begin your path to success, write your mission and vision statements! Need help? You can find it at - visit NOW - subscribe to our free newsletter, Mission Vision News, to learn more. Ready to go? Then purchase my e-book on mission and vision for one of the best business purchases you will make!


Article Source:

Rate this Article: 
Marketing Basics: Write a Dynamite USP or Mission Statement in 6 Easy Steps
Rated 4.5 / 5
based on 2 votes

Related Articles:

How to Use Your Mission Statement and Vision Statement to Embrace Change and ..

by: Don Midgett (August 14, 2007) 

What's Your Mission? 7 Steps To Building Your Personal Mission Statement

by: Jane Schulte (April 07, 2008) 
(Self Improvement/Motivation)

Writing A Personal Mission Statement

by: Derrick Sorles (February 15, 2007) 
(Self Improvement)

Guide Your Life And Career - 8 Key Ingredients Of An Effective Personal Mission .

by: Doreen Amatelli (May 26, 2008) 
(Self Improvement/Success)

Personal Strategic Planning - Creating a Personal Vision Statement

by: Helene Mazur (April 16, 2007) 
(Self Improvement)

Create a Mission Statement

by: Jennifer Turner (June 11, 2007) 
(Writing and Speaking)

Stock Market Mission Statement

by: Alan King (February 28, 2007) 

Create Your Own Stock Market Mission Statement

by: Alan King (March 10, 2007) 

Open A Dollar Store Tips On Creating A Mission Statement!

by: Bob Hamilton (March 11, 2007) 

Marketing Basics: Write a Dynamite USP or Mission Statement in 6 Easy Steps

by: Rosey Dow (April 06, 2010) 
(Business/Solo Professionals)