How Do You Read And Absorb Information?

Joseph Ratliff

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I know you have a million things to do right now, and one of them could be reading and absorbing that great Internet Marketing course you just shelled out $297.00 for. You know, the one that has the next secret you can use to make massive amounts of cash.

But that is not what you are doing right now, is it?

I can probably summarize what happened with that Internet Marketing course when it first arrived. . .

1) You tore it open like a kid in a candy store.

2) You broke out the first manual, dvd, cd, whatever. . . thinking “I am going to do so much with the information I am about to learn!"

3) You were able to read the first portion of that magnificent course (and many of them are actually loaded with those secrets they promised).

But then. . .

4) You allowed some sort of distraction, and thought “I will just tend to this and be back in a few minutes. . . "

Those are the words of death for that internet course. How many times have you actually made it back to that information that could change your business life?

Come on now, really. Not many times huh?

I totally understand. I was there myself once. You are a business owner right? Lots of important stuff to do, too many “fires to put out. "


Then why did you buy that internet marketing course to begin with? By the way, that internet marketing course could be a book, magazine, or any other source of information that you promised yourself “you would get back to. " Is it important to keep yourself educated and on the cutting edge in the world of business?

I already know you know the answer to that question. And, you have probably referred to the title of this post and thought “I thought this was a ‘how to’ post, not a lecture. " The real title to this post should have been:

"How Do You Read And Absorb Information When There Are So Many Distractions Pulling Away Your Time?"

And the answer is. . .

Just do it. Make time to do it. It is that important. I mean, how much time does it actually take to read a small portion of that Internet Marketing Course and gain a useful idea that you can use in your business the next day, or plan to implement this idea another day?

Ten minutes? Fifteen minutes? Come on now, be realistic. . .

For those of you that are reading this post to the end here. . . and saying:

"But Joe, I don't even have ten or fifteen minutes in a day to sit down and read anything!"

Well. . .

You are welcome to call me when the money runs out or you are closing your doors. I will try to help. But it might be too late.

Sorry for the harsh reality there. This is just too important to use that excuse though.

Set aside a fifteen minute window for “self education", every day. Even when you have a day off. It's that important. Do not allow distractions in this window of time. . .

Your business depends on it.


Joseph Ratliff is a professional direct response copywriter, marketing consultant, and author of The Profitable Business Edge. . . a brutally honest look at marketing your small business loaded with useful tips, useable action strategies, and opportunities to create income streams.

If you would like to receive a free e-course valued over $147.00 plus many bonuses. . . simply visit

The Profitable Business Edge blog is located at


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