If you want to sell your home by owner, utilize some of the free resources out there to maximize your chances. The first one is Craigs List, this is a free online classified ad resource that exists in every major area of the United States and Canada and you can list your house for absolutely free. Just use google to search using “Craig's list (cityname)" and you should find one that covers your city. You can only post to one craigs list at a time so make sure you pick the right one and if you have written a decent ad, you will get some people contact you. Remember, in a declining market it is much better to price reasonably from the beginning than to price high and work down. Another free online resource is postlets.com. This will actually post your home for sale to 7 or 8 different websites for no charge.
The second thing you want to do is put a sign in your yard. I do NOT recommend spending the money for a big professional sign, I have found that hand-written bandit signs work the best. You will have to check with your association or local code enforcement to make sure this is OK but typically so long as you own the property you are putting the sign, it is OK.
And the last thing I would highly recommend is do some research. Talk to realtors that have sold houses in your area. Talk to your neighbors. You can also use the resources of your local property appraiser to see what houses have sold around you and for how much. If you are in a declining market, make the appropriate calculations to ensure your price is in line with what will get it moved. If you are in a declining market and you truly do not need to sell, well, you may want to just hold off spending the energy to try to sell as if it is not priced right, in today's market, you may just be wasting your time.
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