As a FSBO seller, you are responsible for handling all of the aspects of selling your home. So, how do you go about showing the property to interested buyers?
Tips on Showing Your FSBO Property
The huge advantage of selling your property for sale by owner is you save a ton of money on real estate agent commissions. At six percent a pop, the savings literally amount to tens of thousands of dollars. The potential downside is you actually have to do the work. One aspect where this is particularly true is when it comes time to show the property to interested buyers. Here are some tips to help you with the process.
First and foremost, it is important to time the showing. If you have multiple parties showing interest in the home, try to set a single time to show the home. The goal is to have them at the property at the same time. This creates the impression there is a lot of interest in the home. This impression will then motivate the buyers to make offers on your property.
A second tip is not to show your home on your own. As sad as it is, there are cranks and weirdoes out there. Make sure you have at least one other person with you when showing the property. If you need some help with this, mortgage brokers are often willing to come to showing. There goal is to snag one of the potential buyers as a mortgage client. Regardless, it gives you multiple people in the home and cuts down on any risk of something bad happening.
The third tip is to get your marketing brochures together. Buyers rarely look at just one home. You want to give them a brochure so they can remember and visual your home. The brochure should contain all the relevant information about your home including price, square footage, unique aspects, your contact information and pictures, pictures, pictures! Did I mention pictures?
Finally, make sure you have a guest book for potential buyers to sign. Ask for them to sign their names and provide a phone number. This will create a record for you of everyone that saw your home. It will also provide you with phone numbers so you can call them back if necessary.
Showing your home is a critical part of the real estate process. Follow these tips and it should go off without a hitch.
Raynor James is with FSBOAmerica.org - get a free one month listing when you sell FSBO homes for sale by owner.