Already on ArticleSlash?

Forgot your password? Sign Up

Are You "CLEAR" on What is a Good Deal?


Visitors: 152

So often beginning investors focus on real estate investing techniques that they lose sight of the important issue - is this a good deal? Learning to recognize a good deal takes research, education and, above all, experience. Here's a good formula to determine whether a potential real estate purchase is a deal. It's a simple acronym called “C. L. E. A. R. "


Ask yourself, will this property cash flow? Well, that depends on a lot of factors, such as the strength of the local rental market, the interest rate on the financing and how much of a down payment you make. Also, it depends on whether it is a single family or multi-family dwelling. All of these factors considered, ask yourself, “will this provide income for me?"

Also, ask the question, “how will this property cash flow compared to other potential properties?" For example, a $150,000 house that rents for $1,000/month has a better income potential than a $300,000 house that rents for $1,600/month. A four-unit building that costs $400,000 may bring in $3,000/month in the same neighborhood.

Now, of course, whether the property will provide income to you begs the question of whether income is important to you. Is it? Do you earn other income? Do you need more income now, or is future equity growth more important? There's no right answer to these questions, but are all factors to consider when looking at a potential purchase.


Leverage is important in investing because the less cash you put down on each property, the more properties you can buy. If the properties go up in value, your rate of return goes up exponentially. However, if the properties go down in value and you have a lot of debt on the property, this can result in negative cash flow (see above). Since real estate is generally cyclical, negative cash flow is only a short term problem and can be handled if you have other income or a cash reserve to handle the negative. “Nothing down” investing is very attractive for the high-leverage investor, but should be approached with caution.

If you are a long-term player, leverage will generally work in your favor if the markets in which you invest appreciate in the long run and your income from the properties can pay for most of the monthly debt service.


Does the property you are purchasing have equity? Equity can take a number of forms, such as:

Related Information

  • A discounted price
  • A potential fixer–upper
  • A rezoning opportunity
  • A poorly managed property
  • A foreclosure
There are many ways to create equity, but buying INTO EQUITY is your best bet. Find a motivated seller that wants out of his property and is willing to give up his or equity for less than full value. Or, buy a property that needs work that can be done for 50 cents on the dollar or less. In other words, if the property needs $10,000 in work, make sure you get a $20,000 discount on the price or better.


Buying in the right neighborhoods and in the right stage of a real estate cycle will result in appreciation and profit. However, timing a real estate cycle is difficult and can be very speculative. If you buy properties without equity or cash flow solely for short-term appreciation, you are engaging in a very risky investment.

Buying for moderate long-term (10 to 20 years) appreciation is safer and easier. Look at long-term neighborhood and city-wide trends to pick areas that will hold their values and grow at an average 5 to 7% pace. Combine this tactic with reasonable cash flow and buying into equity and you will be a smart investor.


Risk is a consideration that too few investors consider. Ask yourself, “what if my assumptions are wrong?” In other words, do you have a “plan B?? If you bought for appreciation and the property did not appreciate in value, can you rent for positive cash flow? If you buy with an adjustable rate loan and the rates go up, will this put you out of business? If you have a few vacancies, can you handle the negative cash flow, or will it break the bank for you? Expect the best, but prepare for the worst.

Remember, whenever you look at a property to purchase, think “CLEAR. ”

Are you looking for 1-On-1 Advice from a Professional you can trust?Be Sure to Check-Out William Bronchick’s eMentoring Program

William Bronchick, CEO of Legalwiz Publications ( ), is a Nationally-known attorney, author, entrepreneur and speaker. Mr. Bronchick has been practicing law and real estate since 1990, having been involved in over 1,000 transactions. He has trained countless people all over the Country to become financially successful, speaking to audiences of as many as 16,000 at “Get Motivated" events sharing the stage with names like Rudy Guliani, Steve Forbes, and Colin Powell.

His best-selling book, “Flipping Properties, ’ was named one of the ten best real estate books of the year by the Chicago Tribune. William Bronchick is also the author of the highly acclaimed books, “Financing Secrets of a Millionaire Real Estate Investor", "Wealth Protection Secrets of a Millionaire Real Estate Investor", and his latest work, “Defensive Real Estate Investing".

William Bronchick is the co-founder and President of the Colorado Association of Real Estate Investors ( ) He is admitted to practice law before the bars of New York and Colorado.


Article Source:

Rate this Article: 
How Good of a Deal is Your Car Insurance?
Rated 4 / 5
based on 5 votes

Related Articles:

How to Clear My Face From Acne - 6 Good Tips

by: Tristan L. (November 23, 2008) 
(Health and Fitness/Acne)

Clear Skin - It Takes Good Genes and Some Outside Help

by: A. Edward Cadena (March 18, 2008) 
(Health and Fitness/Skin Care)

Clear Your Clutter For Good Use These Three Simple Magic Questions

by: Amy Gray (July 03, 2008) 
(Self Improvement/Organizing)

Clear Step a Good Alternative to Metal Braces

by: George Mclovin (July 08, 2008) 

Set Up Clear and Good Quality Goals and Increase Your Chances For Success in ..

by: Ragnhild Gundersen (July 14, 2008) 
(Self Improvement/Goal Setting)

Clear Your Acne Fast The Best Way to Get Clear Skin is to Use Proven Methods ..

by: Ellie Griffin (July 23, 2008) 
(Health and Fitness/Acne)

Getting A Good Web Hosting Deal

by: Aaron Kapler (May 27, 2008) 
(Internet and Businesses Online/Web Hosting)

How to Get a Good Deal When Buying a New Car

by: Karen Campese (February 20, 2012) 

How To Get A Good Deal On A Mortgage

by: Kristy Snow (February 21, 2008) 
(Finance/Mortgage Refinance)

How Good of a Deal is Your Car Insurance?

by: Stephen Sikes (October 19, 2008) 
(Insurance/Car Auto)