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The World On Demand Service

 


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World-On-Demand (the leading platform of the The New Media Group) is a network neutral “power-play" IPTV service based in Japan and available across the Asia-Pacific region. Bringing together the best of international television and film to users on demand, it provides a full range of channels and networks for viewing on television sets, PC's and soon Japanese based mobile phones.

World-On-Demand was launched to bring greater diversity to the Japanese media marketplace by specializing in handling internet television from a diverse and international perspective. Initial reaction by the industry was positive and since its launch the service has added many of the world's major television networks to its service, along with expanded distribution in Australia, Korea, Taiwan and elsewhere. Although there was some criticism that The New Media Group was entering a competitive market, its unique positioning allowed the company to target a greater diversity of interest groups and communities.

A single subscription allows users to view their chosen channels and video content through their TV's, PC's and Mobile phones whenever they choose. Functionality includes browsing for favourite channels across an easy-to-use web or screen interface, swift access to hundreds of the most current and popular television shows in the world and regular updates as to when new shows and viewing options are available.

World-On-Demand also offers online social networking features known as My world communities, allowing users to discuss, share and post comments on tv shows while building online communities based on their shared interests.

Content
Members of World-On-Demand are offered to be a part of communites called “My" that make their viewing more distinctive. Communities come to the World On-Demand to interact, within an online space that World-On-Demand has created to personalize the way people watch major media, altering the one-size fits all approach of tradition broadcasting means.

World-On-Demand carries channels from well-known networks such as FOX, Star TV, TV5Monde, Deutsche Welle, National Geographic, EuroNews, EuroSport, MTV, FCTV, Al Jazeera, VOA and more. By working with partners from every country in the world the service has greater power at serving more community groups and more interest areas and ensures that it reaches them by running neutral to one particular internet service provider or telephone network.

Sports
World-On-Demand has a diverse portfolio of sports rights covering major events in Football, Cricket and more. World-On-Demand includes a mixture of live events and highlights coverage that is picked up from specialist sports channels based in a number of nations.

In addition to the sports above, World-On-Demand is building a broader collection of alternative interest for adrenaline junkies and fans of extreme sporting events.

World-On-Demand intends to encourage a strong following of customers who aim to see their favorite events in different languages, or want quick and easy access to sporting events that are not usually covered in the local mainstream media. For example somebody living in Japan can gain access to international cricket events through Indian, Australian or British TV coverage without having to wait for late and toned down distribution in the Japanese media.

Education
Specialist education packs are offered to language learners and students studying foreign languages. The packs combine powerful elearning tools with television and video content direct from a country's most popular channels to act as one combined access point to a new culture.

Other Communities groups served include:

Action
Adventure
Business
Cooking
Dance
Drama
General Interest
National channels
Lifestyle
Nature
News and Documentaries
Religion
Travel

Technology
World-On-Demand requires a minimum broadband connection of 4Mbit and Flash 8 or above on either Internet Explorer 6.0 or Firefox 2.0 . A set-top-box supplied directly by the company is needed for TV viewing.

History
World-On-Demand is owned and operated by The New Media Group, a company founded by ex-employees of media and media financing firms from the US and Asia-Pacific. The New Media group also owns a variety of other new media products and companies, including Media Pay, Dynamobile CMS, Intelligent Ad Delivery and Factor Moble, K. K. , all based in Tokyo, Japan.

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