While Search Engine Optimization (SEO) is something that most all Internet Marketers wish to master, this can be a very daunting task. I have spoken with folks who became “black belts" at this, only to have search engines change there rules, demoting these SEO “black belts", to SEO “white belts". Oh no. . . time to panic? Time to look for the latest and greatest program being sold on SEO? Well, that may help. However there is a better and much easier way to gain search engine optimization without a web-site. After all why go through the hassle of meta tags, title tags, description tags, keyword tags, alt tags, etc?
Not the Rock band, rather what it stands for in the business world? Keep it simple stupid. Before you get offended, I am not calling you stupid. However, we must admit that there is an over whelming amount of truth to that acronym.
So how do you eat an elephant?
One piece at a time right? Absolutely!
So how you tackle the SEO elephant, with the SEO rules changing like you and I should change our socks? One article, or press release at a time.
Article and Press Release marketing is highly effective when executed properly. The only down fall to these effective methods, is that they become a huge time waster if you have no idea how to effectively use these marketing methods to promote your online business.
When you write an article or press release to gain page ranking, it acts as a salesmen for your online business. The best asset, is that the article doesn't sleep, take brakes, clock in and out, rather it is faithfully working for you 24 hours a day and 7 days a week. This is powerful!
Articles, and press releases allow you to expose your online business directly to your target market. As we all know with out a message to your market place, your business ceases to be.
Articles and press releases can take time to drive a massive amount of traffic to your website. However, there is a critical mass stage when you are marketing with articles and press release consistently. When critical mass hits, you will see an overwhelming increase in your traffic.
I advise my online marketing students to write and submit 2 articles everyday. One of the beauties of using articles or press releases, is that you can write them at your own pace.
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