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SEO for Small Businesses

 


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The best of SEO practices are not rocket science. They take some time and some effort. This effort and time will pay off however when you are receiving visits with no pay per click costs. Here's a short list of the best and most easily accomplished SEO practices for all you small business website owners.

Global Link Popularity - Try to get links from websites with a high PageRank. Alexa's page ranking system works on the basis of a 0 to 10 ranking. Getting a 5 is good - a 6 is better - a 7 is best. If you can get higher than that consider yourself lucky.

Rate of New Inbound Links - The timing and rate of adding of external links to your domain – The idea is to add links steadily. If possible get links that bring traffic from quality sites.

Link Popularity within the Your Market - The link weight or authority of a target website amongst its topical peers in the online world goes up strongly when a link is gotten from a top site for your particular keywords.

Relevance of Inbound Links Topic - Sites who link to you with tags, anchors, and other textual content that is relevant to your keywords give a much better result.

Link Popularity from Internal Links - This is about the importance of your internal links that point to your own target page. You can push a page's rank by linking to it from your home or other strong pages.

Age of Your Website - This is the date of the first indexable content texts read by the search engines. The longer your website has been read by the search engines, the more status you get in page rank.

Keyword Use in Texts - Keep your content focused on your keywords and vice versa. Adding irrelevant content is not good for your readers or search engines.

Anchor Text of the Inbound Links – The Anchor text of the inbound link is one of the best assessments of what your website is all about - or it should be.

Keywords Used In Your Title Tags – HTML title tags should reflect the key terms that you want for your page's content, descriptions, and all other tags.

Try these tips to get SEO and page rank for your website.

Arthur Browning

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  • Arthur Browning began his career teaching technical writing in a small midwestern university for 15 years. He later editted and published a national professional journal for some ten years. He is now an investor. His interests include art collecting, web marketing, writing.

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