5 Essential Tools to Get The Most Out of Podcasting

Hendry Lee
 


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Knowing the tools you need to start podcasting is important for people who are just beginning to know about podcasts. It is easy to be confused with the flood of information out there.

The fact is, getting started in podcasting can be costly if you don't know how to take advantage of free resources. I have seen site owners who are trying to sell podcast starter package for several hundred dollars.

It is critical that every new podcast starts simple before going to more complex setup if necessary. But at least get some of the basic tools in place to help you publish and feedback about how well you are doing with your podcast.

1. A good microphone

This is every podcaster's best friend. A good mic is not expensive and you can get a decent one for about $30. It is the best investment you can make that contribute to the quality of your podcast recording.

2. Voice recording, editing and mixing software

Free software such as Audacity works well. You can choose to upgrade to commercial software with ample of features later. There is a learning curve involved in learning such complex software though so if you want to upgrade, you should spend some time learning it.

Perhaps you want to focus on a few important features that you frequently use, and then expand your knowledge later when you get familiar with it.

3. Web publishing software

No, I am not talking about any web development or template-based HTML editor. What I refer to with web publishing software is file transfer program that allows you to get podcast files on web server.

This can be as simple as FTP program or web-based file manager in the control panel of your hosting account.

4. Blog software

By far the easiest way to publish podcast episodes is by using blog software. After installation, all you need is typing the notes and click Publish. Much like using email program to send emails.

There are hard and easy ways to publish a podcast. If you can get the easiest one for free, why should you choose anything else?

Podcast hosting service offers an integrated blog software for your podcast site but if you don't use one you can install your own for free.

5. FeedBurner (or your favorite stats package) FeedBurner, now part of Google, is a stats package or service that allows you to see how well your RSS and podcast feed is doing.

How many subscribers do you have? How many download to such and such files? How many people click through this episode? How many of them use which software? You get the idea.

Podcast advertising service usually also provides comprehensive stats about your podcast and podcast feed.

Those are the tools I think every podcaster should use. Each of them requires no more than a few minutes of work to install and get in place, but the value is tremendous to every podcaster.

Hendry Lee helps small business owners and web publishers overcome challenges in using marketing technologies to start and grow their online business. Read his blog for more comprehensive article on podcast equipment . Download white papers and subscribe to weekly dose of podcast profit tips and get concise information and strategies to get the most out of your podcast. http://podcastingscout.com/subscribe

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