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The 3 Most Catastrophic Mistakes Information Publishers Make and How You Can Avoid Them

Peter Woodhead

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If you would like to avoid going down that route (and I know that you would), here are the 3 most catastrophic mistakes that you can make in Information Publishing today and how you can avoid them.

Mistake #1: Spending time on creating your products. Creating your product is really the easy part of publishing - whether online or offline. In order to crank out product after product, you need to be able to create good, quality products quickly. Not products that take months (or even years) to come to fruition. And there is a whole mine of products just waiting to be marketed - by YOU.

Mistake #2: Probably the BIGGEST mistake most Internet marketers make is not taking the time and effort to craft a sizzling conversion piece. After all, it's no use driving a shedload of traffic (sometimes at great cost) to a website if that site does not convert visitors into sales. It stands to reason that if your conversion rate is higher you will make more sales.

Mistake #3: Having a weak sales process is another problem. All businesses need more sales. That's the lifeblood of any business. But it is the marketing of the businesses products that will determine the success of that business. Most businesses have weak marketing in place.

Successful businesses have strong marketing in place.

It doesn't matter how long you have been in publishing the chances are you're committing one or more of these crucial points. The good news is: you can get rid of these common mistakes and start to make some real profits.

"Interested in knowing more about creating your own digital portfolio? You can get access to a 52 week training program that explains, step-by-step, and with the help of screenshots, exactly how to research, create, and market your own products. Go to: to find out more. "


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