Now the caveat would be that if you bring people into a squeeze page and the way that you get a high conversion rate is that you offer something ridiculous like a free trip to Vegas or something if you opt in and it's really not related to your product, then obviously you're going to generate some subscribers that are only there for the free gift.
I'm kind of making the one assumption here that your squeeze page and opt-in offer is relevant to what you're teaching and what you're selling. That's the one caveat. I'm making that assumption.
Now once we've gotten to the point that we have 1,000 subscribers instead of 1,000 visitors, we can start coming up with very consistent conversion rates.
If we were to go back to this picture and go to the very beginning and we were to call our 1,000 visitors instead 1,000 subscribers, then each one of our sets of conversion rates would go up some. They might even double, so instead of our first one we looked at a 2% conversion rate, and we might have a 4% conversion rate and we might generate say $2,000. If it's 3% we might generate $3,000 in revenue.
But if we're looking at the total number of visitors to generate those subscribers, then those original numbers we pulled out are still completely accurate - $1,000, $1,500, $2,500, and even this $5,000 number.
Does everything I just said make sense? I know it may be coming across a little confusing. Does everything I just said make sense in the big picture?
Sean: Ok. What I'm going to do now is I'm going to switch to subscribers. We've been talking about 1,000 visitors, and I'm going to switch to subscribers and I'm going to use very conservative numbers here.
I'm going to assume that our conversion rate on subscribers is double what it is for visitors. If you're doing any type of a good job building a relationship with your subscribers, then really it should be much higher. I'm just going to double it. Does that sound fair based on your own experience? Does it seem fair to say a doubling of conversion rates would be about right, or even conservative for conversion rates if we're looking at subscribers instead of visitors? Can I have some agreement here?
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Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.