E-mails or Electronic mail is the way half the world communicates today. Millions of e-mails are sent and received every day around the globe. E-mail is also a powerful tool in the hands of the internet marketer.
1. How do you profit from E-mail marketing?
E-mail is the most inexpensive medium to carry your message to millions of viewers with just a few clicks. But, people to whom you send the e-mail should open and read your mail. Remember your exercise is to create buyers and for that to happen, your e-mail marketing campaign should be effective and informative. Write from the reader's perspective and tell him how he can benefit. Use more of “You" than “I" and “me".
2. Create Trust
Internet is a seamless global platform. Take your own experience for instance. How many e-mails do you delete every day without even bothering to open them? You cannot allow this to happen to your e-mails when you are into e-mail marketing. Building trust is the most important vehicle to succeed in making profits from e-mail marketing.
3. Make it work like a T. V. serial
Ever spent time thinking how the T. V. serials succeed? With each episode, they build the urge of the viewer for more, the eagerness to know what next. When you successfully adopt this technique, you will see your cash register clicking all the time. Isn't that your ultimate objective anyway? You may not taste success in a day, or perhaps even in a month. But, persist with it and you will succeed.
Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:
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