What kind of incentive?
After you've written good articles and submitted them to article directories with a link back to your site, you will need to give your visitors an incentive in order for them to give you their email address. The one word which can be used to describe the incentive you must give them is “value. " If you don't offer valuable incentives, most people won't opt in to receive emails from you, and if they do, it is only to receive the freebies.
Offer value, get value back
If you offer value to your visitors, you will get value in return. You can think of it as karma. The incentive, in my opinion, should always be related to the interests of the client. If someone comes to your site, this is a sign that they're probably interested in the subject matter it contains. If they weren't they probably wouldn't come there. If someone comes to your site looking for a specific piece of information, it makes absolutely no sense for you to offer them an incentive that is unrelated to the information they seek. For example, if your site is promoting a dog care product, it doesn't make any sense to offer them a report about discount automobile services. These two topics are unrelated, and your prospects will be unlikely to show interest in your freebie.
You are not the only one
One thing that you must always keep in mind is that you aren't the only affiliate on the web who is trying to make money. If someone doesn't like your offer, they will leave quickly. The freebie that you give away should be something that actually comes from you, and it should be related to your site.
So, what giveaway you might offer to get your opt in?
Write a short report on the subject you are selling. When you finish, ask a graphic designer to prepare a cover for your report. That for sure will add more value to it. You can find this professional at Elance or Warrior Forum.
One of the best and most cost effective things you can do is write a special report or e-book and add a graphical cover to it. The e-book or report doesn't have to be long, but it does need to have valuable information which is related to the topic of your site.
Go to Ebay and buy a a resell rigths ebook or software related to the topic. If you go this way change the cover anyway.
Then you ask the graphic designer for a mini site, including your presales copy and your sales copy. Then you buy a domain, a host put it on air and send all the targeted traffic you can to it. Then go check your bank account.
Not that difficult if you have money for a graphic designer, domain, hosting company, ebay book and the technical knowledge and your most valuable asset: time. Do you have all that?
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