The electronic publishing industry is exploding in recent years. Thanks to online companies that produce Print On Demand, you can create your information product or your great American novel and have it in the marketplace in less time than the average print product.
Using the digital/analog model, you can take your content and distribute it in several different ways. Your content has the opportunity to appeal to a wider audience.
You can create the online e-book, a CD version, the print version, the audio version and the work-study course.
Once you have determined you market, done the research, and tested the viability of producing a book on the subject, you now must put the project together. Are you going to put the book together yourself or farm it out? Do you have all the materials together to produce the product?
You can actually find a ghost writer to get the book produced for you and an editor to ensure that the book is professionally prepared. You will have to do this even if you write the book yourself. The reason is obvious; you never want to get an email from a customer criticizing your spelling, sentence construction or grammar.
Here are 5 advantages of creating e-publishing materials through an e-book site.
- You can create fiction or non fiction materials and place it on e-book sites. The e-book sites will get you automatic traffic because they are already established.
- Some of the e-book sites will even offer graphics and cover art. Companies like Lulu.com and others will take you through the complete process once you have your copy.
- Most of the websites will have specific guidelines for the authors but most will take you in even if you're new.
- Most of the e-publishing sites are also virtual bookstores. They offer virtual promotional programs as well. You will have the opportunity to store your content, set up a blog and promote your work at many of these sites.
- Most of the better e-book and print on demand sites will convert the word document into a quality.
You will still have to spend enormous amounts of time promoting your books or content. The industry is still very new but is getting more popular because of the many ways to download the materials. I covered the print version of your content earlier but you can create other versions of the same material once you have the main product. Wait until you have experienced a good level of sales with your first product before you begin to spin off the others.
Remember that you can create audio and video versions of information products and even create a major training program later on. The advantages of e-publishing don't end there.
When you've found a winning product, get going with an account at Amazon.com and Barnes and Noble. You'll need an ISBN number which you can obtain at most top notch Print On Demand websites. This number allows you to be indexed in the vast library of printed works in the country and even internationally.
You can begin to sell your books on these major websites but don't count on becoming rich on Amazon or Barnes and Noble. You should really be using the major online book retailers for marketing and publicity more so than retail profits. The on line companies will generate far less profits than the smaller e-book websites.
Remember that you're going to spend the majority of your time in marketing than in producing the work. This is the secret of most successful publishers; online or off line.
Dennis Morales Francis is a consultant and coach for business professionals and wellness practitioners. His website, offers its members online coaching on building Internet income and automating their marketing on and off the web. Dennis is the author of “Double My Revenues In 12 Months or Less".
Go to http://www.doublemyrevenues.com/money.html to learn how to put $120,000 a year in your pocket by pressing a button on your PC. You don't want to miss this E-Tutorial.