Blogging is an online activity millions of people all over the world do for both fun and profit. And frankly, if you are just interested in keeping a “web log" of personal events, thoughts and pictures for your friends and family to enjoy, this article is not for you. But if you want to turn your blogging into money in your pocket, read on.
Profit blogging is an entirely different activity than blogging for fun. The purpose of your blog changes from something you do when the mood strikes you on whatever topic tickles your fancy, to a targeted and systematic activity with a specific purpose. And the purpose is to create a high-quality, high-traffic, high-profit blog that makes you money.
Here are 5 easy steps you need to go through to create a profitable blog. . .
Step 1: Pick A Profitable Topic
When you are writing a blog for fun, you can write about anything you want. But when you are writing a blog for profit, it must be about ONE topic. And the topic you choose must be profitable if you want to see any money.
There are two vital characteristics of a profitable blog topic. First, there must be a lot of interest in your topic. And second, there must be people ALREADY spending money in the niche. If you have those two things, you can make money.
But you must also beat out the competition for attention and traffic. And that's where the other steps come in.
Step 2: Build A Professional Looking And Performing Blog
Most bloggers get involved in blogging because it is a free way to create a web presence. But making money with your blog means you must look at things differently. And that means looking at your blogging as a business and INVESTING in your success.
For this reason, I suggest you set up a blog on your own hosting and use the Wordpress blogging platform. This is the first step in setting yourself apart from the other blogs in your niche.
Step 3: Add Content To Your Blog Consistently
Obviously, the best way to set yourself apart from your competition is to only post high quality content to your blog. But you also want to post on a regular, consistent and long term basis. This makes coming up with high quality content challenging.
To overcome this, you need to have a publishing schedule in place that uses both your content, and content you refer to from around the web. This establishes you as the go to blog in your niche for the most up to date and valuable information.
Plus, it takes all the pressure off coming up with all the content by yourself.
Step 4: Promote Your Blog
There are a lot of bloggers that blog and nothing else. They post content to their blog and wait for interested readers to find them. But that is the wrong way to do it if you want to see money any time soon.
You need to contribute to the Internet in other ways and point back to your blog. For example, you could comment on other people's blogs in your niche, post on forums or submit articles to article directories. All those activities are free and can point back to your blog bringing in targeted traffic.
If you want to beat your competition, be proactive.
Step 5: Turn Blog Readers Into Buyers
If you want to make money from your blog, you are not just a blogger, but a marketer as well. There are a lot of people who shudder at the thought of being a marketer and think of all marketers as used car salesmen. For this reason, they try to make money by posting Google Ads or charging for advertising.
But that is the wrong way of thinking about marketing.
As a marketer, your job is to match up products and services with the people who can benefit from them the most. Nothing else. You are actually doing your readers a favor because you are using your knowledge and experience in your niche to hand pick the best options for solving their problems.
Complete these 5 steps and you will set yourself apart from other bloggers and start making the money from blogging you deserve.
Edward Lomax teaches bloggers how to profit from blogging free. Visit his blog and learn the Ready-Load-Aim-Fire Formula Of Profit Blogging. And don't forget to download his free report, Blogger's Field Manual at: http://www.bloggingbattleplan.com