One of the booming business activities that is visibly happening in the online arena nowadays is the auction business. The auction business was pioneered by no less the E-bay thinkers. True to what these people have envisioned things, the E-bay and Auctions has really gone heights. To date, there are about a hundred thousand people who have ventured and endeavored in this business activity. And more of these have succeeded in this venture. So, if you are contemplating about being one of these successful entrepreneurs, the following smart steps and tips are being suggested:
1. Choose the products that you plan to auction. You can go from auctioning vintage items to the trendy stuff on the E-bay site, so long as you know that it will create interest to your target market that could lead to close sale.
2. Create a very well written item description. In auction, you are bounded by your limited capacity to encourage people to buy your product because you cannot personally show the item being sold. Potential clients basically depend on what information you give them.
3. Put a picture of the item that is being sold. It is always best that you put a picture of the item along with the description. This will help the consumer to decide better and faster.
4. Create a good payment mechanism. Give your potential clients the comfort of paying the item easily. Do not allow for the payment method to be part of the consumer's burden.
5. Communicate with your clients often. Even when the clients have not bought anything from you, you can allow for communication to happen by frequently giving them updates. Who knows, they might be interested on other things that you are selling.
6. Send a “thank you" note to a client who made a purchase to you. This is a small action to appreciate your clients for the trust that they have given you by purchasing items from you.
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G Allan Roberts marketing coach and mentor with over 15 years experience.