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Affiliate Marketing & What it All Boils Down To

 


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All types of affiliate marketing have the exact same goal in mind. Each and every agreement is made so that the site owner can increase their revenue and generate sales for the advertiser. This is a different type of marketing tool and is used very commonly in the internet sales world. There are however, many terms and different types of affiliate marketing. This article will serve as a quick reference guide to some of the more commonly referred to terms associated with affiliates.

One of the most common agreements with affiliate marketing is the Pay per sale arrangement. This is where the advertiser pays the affiliate if a purchase is made from the referring through their site. Usually this means that the visitor has clicked the banner or link and then made a purchase because of it. The fee is generally a percentage of the entire purchase or specific product marketed.

A click through is another common term in affiliate marketing. A click through refers to an agreement in which the advertiser agrees to pay the affiliate for each click that is received from their site. This is a tool that is used to draw visitors to an advertised site and not solely based on the visitors purchase only. The fee agreement is generally much less because there is no guarantee that the click through visitor will make a purchase. Another factor generally associated with a click through is a unique visitor. A unique visitor refers to a visitor that has not visited the site in a specified time, usually a month or so. Of course advertisers want unique visitors because they have a higher likelihood of making a sale.

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