This guide introduces novice marketers to the concepts of affiliate marketing and how to have the success they desire to create the financial benefits they want.
What role does the affiliate marketer serve?
This is an important question any new internet marketer needs to ask themselves. Understanding your function fully will help you make money. Affiliate marketers simply act as agents for companies in the aiding to sell their products. By selling the merchants products the affiliate will receive a commission. However, this is not the complete. Affiliate marketers need to realize the role they play between the customer and the merchant. They act as intermediaries. Affiliate marketers provide services to the customer. These services are rendered by offering the customer value to the specific needs, desires, and problems they may have.
So how does an affiliate go about filling the desires of people to produce sales?
The internet is dominated by search engines. People type in millions of queries every day in order to try and solve their problems. For example, someone might want to buy a Hoodia product but they're not sure which. So they user might Google the search “Best Hoodia Product Review". Clearly here the searcher wants information about the different Hoodia products and information on the best one. The affiliate marketer in this situation would want to offer relevant information to help this searcher answer his question. The more relevant and related to the search query of the user the better the possibility of the affiliate receiving a sale.
Interesting but how do I target my audience?
First you'll need a webpage, blog, lens, or other web medium to offer value to your audience. This web medium acts as the intermediary between the user and the product. Next you'll want to drive relevant traffic to that web medium. This can be done in numerous ways including pay-per-click advertising, article marketing, video marketing, and many other ways to drive traffic.
Finding good affiliate marketing books can be a real problem. Often times they're filled with junk that novice marketers will not find intuitive or immediately helpful to get them started.
I have created a course for affiliate marketing novices . My course goes through step-by-step what you will need to succeed and make the income you've always wanted online. This set of courses is available for free at im-corner.com .