When starting a new online affiliate business, there are two main mistakes that people make. And making either one of them can mean few if any profits. This in turn, leads to the marketer abandoning the business and claims that you can't make money online. But nothing could be further from the truth. You can make money online using affiliate programs if you do it right.
One of the major mistakes that people make is in the selection of which products they promote. Many newbies will choose products based on the commission that they pay. They seek out products that pay 75% or more on each sale. In some cases, the reason that these products pay such a high percentage is the fact that they do not sell that often. This high percentage is an attempt to compensate affiliates for that shortcoming. The percentage payout is the last thing an affiliate should consider when choosing products. Never base your decision to sell a product based solely on the commission it pays.
Affiliate products should be selected based on the niche you participate in. If your website is about birds, you should sell (and advertise) nothing but bird related products. The reason for this is simple. Your site will naturally attract people who are interested in birds. And these visitors are obviously interested in bird related products. Your bird related products will sell quite well while that foreign exchange program that pays 75% will do nothing.
The other mistake that people make is in joining too many programs. They believe that if one program is good, ten is better. The problem with this is that fact that you spread your marketing efforts too thin. Trying to market ten different products at once is difficult even for a veteran marketer, it is impossible for someone just starting out. You are much better off starting out with one or two related products in your niche and marketing them effectively everyday. By doing this, you will slowly begin to make more and more money.
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