Have you ever wondered why if you want to make money online with affiliate marketing, you will need to have your own website? The answer is rather simple, so that you can have more control over your online business. Think about it, if you are just promoting your affiliate link, all you do is just market that link; there is nothing much you can do.
However, if you have your own website, the story will be different. I know that you want to build a profitable affiliate website. To do so, you need to first answer this question, “What is the purpose of your website?" A lot of webmaster or affiliates who have websites don't know the answer.
Let me tell you this, if you are an affiliate, and you want to make money online with affiliate marketing, then the only reason you create your website is this, to sell and to profit from it. Yes, the purpose of your website is to sell something. It is useless if you can drive massive of traffic to your website but you can't make any money as an affiliate.
Your Affiliate Website Should Have Only One Focus
For many people, they thought that they can insert everything into their website so that it is jammed-packed with content. If you are an affiliate, this is not the right way of building a website. Your website should sell, and focus in just one thing, that is to make your visitors to take the action as you told them to.
To achieve this, your website must consist of only links which indicate what you want your visitors to do. And most of the cases, there are only two possibilities. One is that your visitors buy your affiliate product and become your customer. The next outcome is that they leave their email and other contact information so that you can follow up with them in the future.
These are the two most common affiliate websites will do. It is either your visitors buy, opt-in or they leave. Once the purpose of your website is clear, it somehow becomes a filter and it will not confuse your visitors. This is the basic of an affiliate website. Can't you notice that why every of the internet marketing gurus are building long sales page which serves only these two purposes?
The answer to this question is simply because it works. If your website serves as a sales page, then you must provide great sales copy so that you will have higher conversion rate. However, most people will not buy on the first contact. The second purpose of your website works great, because you can create an opt-in box in your website, and capture visitors’ email for future follow up.
These are the two kinds of websites you must learn to build, not fancy or professionally designed website. Spend your time building your list and spend your time learning how to write a great sales page, do only what will bring you money.
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