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Online Advertising and Human Resource Industry


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Online advertising, as we all know is the fastest booming industry. Players like Google, Yahoo & MSN, search and portal giants, and shopping sites like EBay & Amazon are among the top 10 traffic pulling websites on internet. When we say traffic, it means millions of visitors every month. What happens then, and how do they earn revenue from you visiting a website. It is as if when most of you watch the same television program, then, the advertising rates during the breaks are the highest. Similarly, you see different banners on the web pages other than from the same website; this is one area of revenue generation medium.

Like every industry moving towards tapping customers through online medium, Human Resource vendors are getting more and more attracted as well. More of, now you can organize your entire HR management process online and the reliability on work force and expertise has reduced. Companies that sell software's to HR industry are getting innovative. Advertising through banner advertisement in industry specific high traffic web sites, pay-per-click advertisement campaigns, webinars, email marketing, web casts, promotions through videos, paid online directories listing, white-paper documents promotions, online promotions of customer case studies, effective use of online press releases and many more I believe.

I studied an educational HR industry website that has tons of articles, news and information for any HR professional to access. You login to access into the web pages. You will find educational web casts from varied topics in HR industry, and, would love to attend them free. Well the revenues come from companies who want to have their web cast telecasted, I mean all the ones you find are sponsored web casts. Revenues also come from the various banners you find all around the web pages. Banners you see in their newsletters & bulletin that goes to its more than 100 thousand members regularly.

Who says a website cannot turn you into a millionaire. If not Google then evaluate this small industry, specific web sites selling visitors’ time and generating revenues…


Online Time Attendance
Human Resource Software
Online Expense Management


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