RSS is the acronym for Rich Site Summary which is basically a format that is used in the syndication of news and other related sites. This includes all the major news sites like Wired news oriented community sites and personal web logs. In addition to all this, it is possible to use RSS in increasing search engine rankings too.
It is possible to use the RSS feed to get your domain name blogrolled by annotating links from other blogs and websites. This will lead to an increase in link popularity. It is also beneficial to include your RSS feed to RSS directories as this will help in increasing your traffic and link popularity.
Make it a point to update your RSS feeds regularly in a bid to have it indexed by search engine spiders much more frequently. Remember that the RSS output that you place on your web pages will greatly contribute in increasing the freshness of your site. Most of the format of the RSS feeds usually provides content that is themed which in turn makes it much easier in the understanding for search engines. So it can be seen that RSS is a great asset in search engine optimization as it creates fresh and themed content that readers are looking for. This is why more and more SEO firms are not offering productive RSS methods to improve traffic to a website.
Productive RSS can be implemented using many different applications like the syndication of blog posts where syndicated content gets republished on your site. This syndicated content is then promoted by affiliate marketing companies in generating traffic to a website.
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Raymond Nesa is an experienced web marketer specializing in article marketing, traffic generation, and list building.