Before you think of list building or anything of the sorts you would have to prepare a plan as to how you would find and then approach and then sell your products and services to your potential customers if you get their email addresses. You would have to set a target for the number of email addresses you would like to add in a month and with that you would also have to decide where you would find these email addresses.
Most of us have to build a list from scratch and in such a situation this becomes very essential. The process of acquisition would have to be started even before you publish your first email or newsletter. After all what would be the use of having an email or newsletter if you don’t have anyone to send it to? Even if you are already publishing you should have to formulate a plan and work to get it implemented. Always remember that list building is an ongoing project.
And yes, never forget the success and failure of any online business depends a lot on the quality of the opt-in email list. Your opt-in email list must be well targeted and responsive. And it is not something that could be achieved in a single day. It would take really hard work and patience. You might have seen marketers giving away freebies like free reports, ebooks, softwares, memberships and a lot more for contact information. Well that is done to build an opt-in email list. You need to do the same.
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