In the realm of affiliate marketing people see the affiliate marketing as a way out of their 9-5 job. It’s not to say that a successful affiliate couldn’t quit their job and live off affiliate earnings, plenty of people are able to live this lifestyle. How do certain affiliates reach high levels of success, while others may create a nice website but never attains significant earnings?
Affiliates who are successful are focused on their sites and are interested in learning what is working and what isn’t. Learning is never ending for established affiliates. If you are going to play the game you should learn about the industry, the process and factors that lead to success.
Affiliate marketing is seen as just another way to make money. Marketing is the game, and affiliates that don’t learn or understand marketing principles will increase their chances of failure. Marketing is a detailed discipline, and using marketing methods and strategies will give you a larger picture of the people you need and want certain products and services. Segmenting, positioning and targeting of products and services will allow affiliate marketers to place the merchants they represent in quality positions.
Niche marketing is simply the process of narrowing down an industry using segmenting, positioning and targeting and defining a targeted group of people. Affiliates who market their products through niches find targeted consumers who are in a buying state of mind. A goal of an affiliate marketer should be to offer products or services to consumers who want and need your selling. If that is taken care of the sales will come, and maybe you can even quit your day job.
Brian Free -
Ramblings of an Affiliate Marketer