Many affiliate marketers search out the wisdom of online entrepreneurial gurus. Others look toward noted self-development experts for direction and assistance in developing a winning mindset. Those can be great resources for powerful ideas, but sometimes you can find some great advice and perspective where you’d least expect it.
Former Yankee catcher and Hall of Famer Yogi Berra is as remembered for his malapropisms as he is for his excellent play in the batter’s box and behind the plate. Berra is best known for some of his seemingly nonsensical comments, such as, “If fans don’t come out to the ballpark, you can’t stop them. ” Occasionally, however, Berra would say something that made perfect sense.
He is credited with uttering, “You can’t think and hit the ball at the same time. ” In other words, sometimes you have to give up on rationalizing, predicting, considering and ruminating. Sometimes, you just have to dig in and take a swing, so to speak.
That is great advice for many affiliate marketers who suffer from “paralysis by analysis. ” The spend so much time worrying about whether things are perfect and if they have all of the bases covered that they fail to take action. They refuse to stop thinking and to start hitting. The result of that perspective is a great deal of misspent time and very little income.
Many self-employed people have a thick streak of perfectionism, so it isn’t surprising that some of them would suffer from excessive delays brought on by over-analysis. The problem can also stem from a fear of failure. Regardless of its roots, however, everyone involved with affiliate marketing must eventually find a way to put everything else aside and to take action.
You don’t want to dive into things without having reasoned them out. You need a good strategy to succeed. However, all of the planning and foresight in the world won’t produce a single dime if it isn’t coupled with action. At some point, you have to realize that you’re on the right track and that it is time to step into the box and take your cuts.
Years earlier, Babe Ruth would probably have embraced Berra’s sentiments. Baseball’s most famous player was once asked how he was able to perform so consistently well while batting in high-pressure situations. The reporter mentioned the stress of the game situation, the roar of the crowd and what it must be like to try to function at the highest possible level under that kind of microscope.
Ruth considered the query and responded, “I don’t know. I just keep my eye on the ball. ”
Sometimes that’s what we all need to do. We need to strip away the unessential, stop focusing on the trivial, step right up and keep our eyes on the ball. There is a time and place for everything, including detailed consideration, but at some point, every affiliate marketer needs to follow some Hall of Fame advice and take action.
David Cooper is the editor of the Affiliate Marketing Articles Newsletter. David specializes in helping people with their affiliate marketing efforts by offering real world tips and strategies. Subscribe to his FREE newsletter at: http://www.affiliatemarketingarticles.com