I have several business websites. After paying two companies for search engine optimizing I was disappointed with the results. I purchased Axandra software as a tool to do SEO myself. The manual opened my eyes about what needs to be done to have a website rank high in the search engines. It is easy to read and gives step by step instructions on how to optimize a web site and use their software package.
The software was $249 downloaded from the Axandra website. Their Internet Business Promotion (IBP9) program came bundled with the Arelis program for working with links. It is a big software program and was a little intimidating at first. Then I started using it part by part. It is not to hard for a beginner if you will spend some time with it.
First I used the HTML checker. You just enter the site to check and click the button. It finds code errors and gives tips on fixing the problems. The fixes were above my head and I was a little disappointed with this feature. Next I used the program to submit my sites to the search engines. This feature was easy and worked great. Next I used the program to help me find the best keywords for my sites. This is very usefull. I also used the “check search engine rankings” feature to see how my sites rank. And I used the Arelis program to add links for my site. The link program is easy and comprehensive.
I was most impressed with the “Top 10 Optimizer” feature. You type in a keyword, for example “Houston Auto Insurance”. Then you select a search engine like Google for example. The program finds the 10 highest ranked sites and compares their features to your sites features. Then it prints a report of what exactly you can do to improve your sites ranking. I was able to make a lot of improvements to my sites. This also helped me understand what factors cause a website to rank well.
My opinion is that Axandra is a good investment for a website owner.
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