Do you know what niche marketing is all about? Its about seeking tiny opportunities on the world wide web. You have to think narrow and focused when searching for your niche.
The big boys of the web, the heavy hitters are not interested in these small areas. They hunt in the deep waters of the internet. The small fry ferret out the small niche opportunities and then work them.
A small mini website will not generate thousands of dollars every month. It might generate $100. That is ok, if the effort involved in terms of creating this mini website is not too high. It is possible to repeat the same business model again and again.
Every small business could generate around $100 every month, with ten niches, you could easily earn $1,000 monthly. Does this sound better? And what if you could create 50 websites?
The first step in this kind of business is always keyword research. You need to find small markets with no competition. Wordtrack is a very good tool to use for finding niche opportunities. For every keyword, it tells you the number of searches and how many results are found on each search engine.
You need to pay special attention to the KEI column. KEI is the index that balances the number of searches and the number of competitors. The more searches and the fewer the competitors, the better for you. A KEI higher than 10 is good. But you should look at keywords with a KEI over 100. More than 400 is a gift.
Once you have identified your niche, you need to find content for it. Don`t worry about the product you are going to sell. This will come later. What you need now is content.
So where can you find content? If you are an expert in an area you could write your own articles. If you are not you have to look for content somewhere else.
There are many article directories that offer a lot of content that you can use. You can also find content just by searching the web. Use search engines, find blogs, forums, websites, etc. You can always find information by going to the library or buy one or two books.
After you have found enough content register a domain name. Choose a name that has something to do with your target market. If your intention is to create multiple mini websites, you don’t need to register a different domain name every time. You can save money by having one global domain name, and create sub domains for each business.
The question is how do I make money with these sites? You need to follow this 3 step formula; Generate Traffic, Monetize your website, Create Content.
You can build traffic by optimizing the webpage content for the search engines. Also analyze your competitors in order to build a better SEO strategy. Blogging and pinging is a way to make sure that your site will be spidered by the search engines.
Wordpress is a very good option for creating your blog. It allows you to post not only articles but pages. You can easily build miniwebsites with Wordpress. Here are three easy ways to earn money with your site.
1. Sell some product that you can create yourself. If you have this ability and you want to allow people to buy your products with a credit card, the easiest way is to create a Paypal account. If you don’t have one, visit www.paypal.com and create one.
2. Join affiliate programs. Find people who sell products related to your market niche and who have affiliate programs already set up. You will earn commissions just by selling other people’s items. A good place to find affiliate programs on products is www.clickbank.com.
3. Google Adsense. Create an account at Google Adsense and include Google ads on your site. Every time someone visits your site and clicks one of those ads, Google will share its profit with you.
Small businesses can be very profitable and fun. Heavy outlay of cash is not a concern. You can make steady money but do not expect to get rich.
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